Samsung leads global smartphone market, Huawei pips Apple
New Delhi, Aug 1: Chinese tech conglomerate Huawei surpassed Apple to become the second largest smartphone brand worldwide in the second quarter of 2018 as South Korean giant Samsung continued to be the global leader, two reports said on Wednesday.
Samsung had 20 per cent share, followed by Huawei at 15 per cent market share and Apple with 11 per cent as global smartphone shipments declined 2 per cent to 360 million units annually in Q2, said Hong Kong-based Counterpoint Research's "Market Monitor" service.
"Huawei had a good second quarter in 2018 as it shipped more smartphones than Apple to capture the second spot in the global smartphone rankings, after 7 years of Apple-Samsung dominance," said Tarun Pathak, Associate Director at Counterpoint Research.
Huawei with its sub-brand, Honor, is offering a broad and refreshed portfolio at affordable prices which is driving growth in the overseas market.
"Honor, which is already strong in the e-commerce segment, is now adopting a multi-channel strategy through branded stores in the southeast Asia market. We expect store counts to increase in the future," Pathak noted.
According to Singapore-based market research firm Canalys, Huawei shipped 54 million handsets, up 41 per cent year-on-year.
"Despite its failure to strike a US carrier partnership earlier this year, the company has turned around quickly, moving away from its drive for profitability and focusing instead on finding volume growth at the low end," said Mo Jia, Canalys Analyst.
"Honor, which has long been a major brand in China but relatively small overseas, has taken a pivotal role in this strategy," he added.
Samsung shipped 73 million units while Apple shipped 41 million iPhones..
"Even as Samsung smartphone shipment volumes declined globally, the brand posted a record second quarter in India, regaining its top position in Indian smartphone market," according to Counterpoint.
Samsung will launch its Galaxy Note 9 flagship soon to counter the string of premium segment launches by its competitors and to gain some momentum before the launch of new iPhone in September.
Top 10 players now capture 79 per cent of the market, thereby leaving over 600 brands to compete for the remaining 21 per cent of the market.
"Major Chinese brands like OPPO, Vivo, Huawei are now focusing on increasing their average selling prices (ASPs) by bringing in features like artificial intelligence, bezel-less displays, dual cameras and innovative industrial designs in the affordable premium segment," explained Counterpoint Research Analyst Shobhit Srivastava.
Xiaomi was on the fourth spot, capturing 9 per cent market share with shipments of 33 million smartphones globally.
OPPO and Vivo were the fifth and sixth largest brands during the quarter, capturing 8 per cent and 7 per cent market share, respectively.
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Kerala enters silence campaigning phase; Candidates make last-mile outreach
Thiruvananthapuram (PTI): Kerala on Wednesday entered the mandatory silence period ahead of the April 9 Assembly polls, with candidates and party workers making last-ditch efforts to reach out to voters through door-to-door visits and personal contacts.
After nearly a month-long campaigning period, a total of 2.71 crore voters would exercise their franchise to decide the fate of 883 candidates in the crucial polling for the 140-member Assembly to be held on Thursday.
With high-decibel campaigning ending on Tuesday evening, the focus has now shifted to quiet, direct voter engagement, as candidates seek to secure support from all sections of voters in their constituencies.
Prohibitory orders have been imposed in sensitive constituencies to prevent any untoward incidents, while distribution of polling materials is being carried out across the state from Wednesday morning.
According to the Election Commission, campaigning through public meetings, rallies, media interactions and election-related interviews is strictly prohibited during the silence period to ensure a level playing field for all stakeholders.
In an advisory, the Commission directed star campaigners and political leaders to refrain from addressing the media through press conferences or interviews on poll-related matters during this period. Of the total 2.71 crore voters, 1.32 crore are men, 1.39 crore women and 273 transgender persons, along with over 2.42 lakh overseas voters.
The contest is primarily among three fronts -- the CPI(M)-led LDF, the Congress-led UDF and the BJP-led NDA.
The state's Chief Electoral Officer, Rathan U Kelkar, has said that all arrangements have been put in place for the smooth conduct of polls.
A total of 30,495 polling stations have been set up across Kerala, including 24 auxiliary booths created following the Special Intensive Revision of electoral rolls, he said.
These additional booths are located in Kasaragod, Kannur, Palakkad, Malappuram and Ernakulam districts.
Among the polling stations, 352 will be managed entirely by women and 37 by persons with disabilities, Kelkar said.
He added that 140 distribution and collection centres have been established, while counting will take place at 140 strongrooms and 43 locations.
As part of security measures, around 2,000 persons identified as potential troublemakers have been placed under preventive detention. Authorities have also executed about 11,000 non-bailable warrants and removed over 3,400 social media posts for alleged violations of poll norms.
The conclusion of public campaigning on Tuesday evening saw a vibrant display of political mobilisation across the state, with roadshows, rallies and processions filling town centres, marked by party flags, drum beats and slogan-shouting workers.
Apart from traditional canvassing, political parties also relied heavily on television, print media and social media platforms to reach voters during the campaign period.
