Mumbai: Animal welfare organisation PETA India on Monday requested telecom company Vodafone to stop using pugs in its advertisement, saying that the "not normal dogs" are always in pain.

In a letter to Vodafone India Ltd CEO Sunil Sood, the PETA said that the pugs are genetically compromised species with exagerated features developed to look cute but this that cause them constant pain including difficulty in breathing.

A recent Vodafone ad featured about 30 pugs.

"These dogs have become popular in India, thanks largely to your commercials, and are purchased by people who are usually unaware that they're severely compromised genetically by being bred for unnatural traits, such as tiny flat noses, bulging eyes, and folds of skin," People for the Ethical Treatment of Animals (PETA) CEO Manilal Valliyate said in a letter.

Asking Vodafone to pass a policy prohibiting the use of animals, including pugs, in its advertising, he said that animals like pugs are used in entertainment where they they often become frightened and overwhelmed by the chaos, loud noises, bright lights, and countless retakes on film sets.

While the pugs typically face issues like dental disease, spinal deformities, intolerance of exercise, chronic irritation, pain, skin infection and eye problems, like lagophthalmos, or an inability to close the eyelid completely or to blink properly causing drying of the central cornea, he said they also have "an especially hard time in the heat... in India's climate - and are susceptible to suffering from heatstroke and to collapsing and dying in high temperatures".

"As a veterinarian and the CEO of PETA India, I'm writing to you on behalf of our more than 10 lakh members and supporters to urge you to stop using pugs in your advertising," he said in his letter.

PETA said that unaware of their pain and several possible medical conditions, people often buy pugs and in many case later dump them.

 

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Bhatkal: Speaker of the Karnataka Legislative Assembly U. T. Khader visited Bhatkal in Uttara Kannada district on Saturday and attended a local cricket match being played as part of a tournament organised by the Cosmos Sports Centre of Bhatkal.

After attending a programme at Anjuman Hami-E-Muslimeen, Khader proceeded to the Bhatkal Taluka Stadium, where the tournament is underway. He was accompanied by office-bearers of the Cosmos Sports Centre and several local community leaders.

Those present during the visit included President of Majlis-e-Islah Wa Tanzeem and former JD(S) leader Inayathullah Shabandri, Vice President of Tanzeem Atiqur Rahman Muniri, General Secretary Abdul Raqeeb MJ, President of Cosmos Sports Centre Ismail Anjum, Managing Director of Mohtisham Complexes S. M. Arshad, former president of the Bhatkal Muslim Youth Federation Imtiyaz Udyawar, among others.

Addressing players and organisers, Khader extended his best wishes to the participating teams and urged the players to uphold the spirit of sportsmanship. He said such tournaments help promote unity and brotherhood among the youth.

The cricket tournament began on November 21 and will conclude with the final match on December 21. It is being organised as part of the golden jubilee celebrations of the Cosmos Sports Centre.

Cosmos Sports Centre is one of the member clubs of the Bhatkal Muslim Youth Federation and is known for its active role in promoting sports in the town. Apart from sporting activities, the centre is also involved in various social and community initiatives, including efforts to promote education among students.