Potentials and failings of the Media
Your beloved ‘Vartha Bharati’ has completed 15 years of its journey today, and has entered the 16th year. On this joyous occasion,let us do some introspection on the media.
The end consumers of Media in any society are its people. But if these consumers set out to search for themselves in the media they use, they’d be rather disappointed because none of the Media platforms either recognise their existence or care about their interests or preferences. The policies of the Media houses, their priorities and their tone and tenor are all enigma to the common man. Many of them in course of time get used to this indifference of the Media or gradually learn to reset their own expectations. But the more sensitive among them keep wondering everyday as to why their media does not ever represent them.
The principal function of most of the Media houses today is to convert their consumers into the compulsive consumers of hundreds of other products in the market. Most of the consumers of the Media fail to notice for a long time that they are the direct targets and victims of this conspiracy of the Media.
The masses fail to comprehend how the media turns them addicts of goods and services that they can in fact comfortably live without. When they can afford to buy a bicycle, media lures them into buying a motorbike or a car on loan. By the time people realize what has gone wrong, they would have reached a point of no return. Most of the media do not stop here. They also keep people in dark ignorance about the issues that really matter to them. And all this is done so gently and with such precise planning that people would hardly realize something of this nature is even happening right under their nose.
India does not exist in Kolkata or Mumbai. The country breathes in its 7 lakh villages, according to Mahatma Gandhi. But if you look for those villages or people in the media, it’s hard to find. The number of our villages has come down to 6.5 lakhs. But yet, most of the 70% of our people live in villages. Majority of them seriously suffer from poverty and insecurity. However, the Consumers of most of our Mainstream Media are not likely to be aware of their plight. So is the story of our farmers, peasants and our working class.
On an average, about 45 farmers commit suicide every day in our country. Over 3 lakh peasants have resorted to suicide between 1995 and 2015, But the media has hardly mourned their death just because no one placed an ad of obituary on their behalf. Now there are about 50 crore labors in the Unorganised sector. There are lakhs of unemployed, homeless and destitutes, those suffering from malnutrition – unfortunately none of them are of any relevance to our media houses.
Saddest part is, the media not only refuses to acknowledge the presence of people of this categories, and their travails. Media often strives to focus people’s attention stays on irrelevant and idiotic statements made by politicians, or really frivolous issues such as cattle, cow, temple, mandir, private lives of cinema actors, luxury cars, expensive hotels so on and so forth.
As a result of this, people wouldn’t even notice serious matters that affect their lives such as the conspiracy of the ruling party or the dangerous schemes plans being hatched by capitalists close to power circles. No discussions or debates ever happen on the topics that matter to people that have been compromised. When paths to discussion are closed, solutions can never come by. And hence, the issues remain undercover much to the satisfaction of the perpetrators.
In reality, no problems are without solution. There are enough resources to help find solutions as well. But, we do have a problem with employing the resources, and prioritizing the task of finding solution. We may never be able to arrive at a point of resolution so long as the all-powerful people are reduced to mere puppets who are managed by mega industrialists. Media can change the way things work here by bridging the gap between what needs doing and the resources available, based on priority. With this, if media can help the debate remain alive to find better solutions, this would be the biggest help the most important pillar of democracy would be doing to the people of the country.
Today when Vartha Bharati enters its 16th year, we felt we must take stock of hits and misses of the media. Our Vartha Bharati was started amidst major financial challenges, but today has gathered a good number of readers across the spectrum. Even when value-based journalism is beginning to be a thing of past, Vartha Bharati has strived to stick to its ground and not fall into the trap of irresponsible value-less journalism. As a result of this, Vartha Bharathi has always believed in dissemination of truth or ‘truth everywhere’ as its motto. For the paper to remain an epitome of people’s aspirations, we need your whole hearted and proactive support.
Let the Truth be known. If you read VB and like VB, please be a VB Supporter and Help us deliver the Truth to one and all.
Sambhal violence orchestrated by BJP, govt to divert attention from poll rigging: Akhilesh Yadav
Lucknow (PTI): Samajwadi Party chief Akhilesh Yadav on Sunday alleged the violence in Uttar Pradesh's Sambhal district over the survey of a mosque was "orchestrated" by the BJP, the government and the administration "to divert attention from electoral malpractice".
Police used tear gas and "minor force" in the face of stone pelting by locals in Sambhal on Sunday as tension escalated during a second survey of the Mughal-era mosque, claimed to be originally the site of an ancient Hindu temple.
Ten people have been detained and a probe was launched into the violence, an official said.
Tension has been brewing in Sambhal over the past few days after the Jama Masjid was surveyed last Tuesday on the orders of a local court following a petition that claimed that a Harihar temple stood at the site.
A day after the Uttar Pradesh bypoll results were declared and the Samajwadi Party managed to win just two seats while the BJP and its ally RLD bagged the other seven, Yadav levelled serious allegations against the police and administration.
"A serious incident occurred in Sambhal. A survey team was deliberately sent in the morning to disrupt discussions about the elections. The intention was to create chaos so that no debate on election issues could happen," the Samajwadi Party chief claimed.
Citing reports, he said several people were injured in the violence in Sambhal and asked when a survey of the mosque was already done, why was a new survey conducted again and "that too in the morning and without preparation?"
"I don't want to go into the legal or procedural aspects, but the other side was not even heard. This was intentionally done to provoke emotions and avoid discussions on election rigging," Yadav said.
"What happened in Sambhal was orchestrated by the BJP, the government and the administration to divert attention from electoral malpractices," the former UP chief minister alleged.
Asserting that in democracy, true victory comes from the people, not the system, he said, "The new democracy created by the BJP ensures that people cannot vote while the system dominates."
He added that whenever an impartial investigation takes place, and the truth comes out through booth recordings and CCTV footage, it will be evident that "voters did not cast their votes and someone else became the voter inside the booth".
Yadav claimed that on the polling day, the police and the administration removed the Samajwadi Party's almost all booth agents and many supporters who wanted to vote.
"If voters were prevented from voting, then who cast the votes? If Samajwadi Party votes didn't reach those booths and our candidate didn't get support, then who voted there? This is a serious issue," he said.
"Additionally, there were two types of slips, -- one with a red mark and another regular slip. We raised this issue on the voting day itself, stating that the administration had created such arrangements, leading to discrimination," Yadav alleged.
The Samajwadi Party's candidate for the Kundarki assembly bypoll Haji Rizwan too has alleged that his supporters were prevented from voting.
The BJP's Ramveer Singh won the bypoll in the Kundarki seat by a margin of over 1.45 lakh votes.
