New Delhi (PTI): Singer Shreya Ghoshal says digital platforms have changed the Indian music landscape drastically, making it easier for independent artists to breakthrough and thrive.
The singer, who recently collaborated with Egyptian rapper Afroto for Coke Studio Global's new release "Sunn Beliya", said great artists now don't lack exposure.
"Music scene has drastically changed over the last two-three years. Thanks to the digital way of consuming music, a big number of independent artists are coming to the forefront. They are empowered. The ecosystem is also building around it and helping them out. I am happy that we are not losing out on great artists just because they don't have a way in," Ghoshal told PTI in an interview.
As somebody who forayed into the music industry as a teenager, the 39-year-old said entering the close and controlled playback circuit was challenging.
"I came into the industry when there was only playback music. So even then, to enter the kind of monopoly that was there and to be able to find a space for myself was another journey... But the journey for artists today is so different and I'm so happy. It is a very positive space to be in. Even if you put up a good song cover on Instagram, you will be heard," she added.
Ghoshal, known for singing chartbuster songs such as "Bairi Piya", "Jaadu hai nasha hai", "Teri meri", "Teri Ore" and "Tum Kya Mile", said the easy access to audience still does not guarantee success.
"With all the exposure we have to start thinking of making music differently. We need to look at the taste of people and the accessibility of music. We have to really do something fresh to be able to be heard and liked. The access is there but one has to put in a lot more effort to sustain."
The playback artist said the experience she has gained by working with musicians from across the globe has been an "eye opener" for her. Ghoshal said her international collaborations made her realise that it's not the language but the emotion that audiences connect with.
"We have similar thought processes, interests, dislikes, problems, and solutions. We have just different cultures and languages, but ultimately all human emotions are the same and that's what the message is in 'Sunn Beliya'," she added.
"Sunn Beliya" is penned by Afroto and Rashmi Virag. The composers are Afroto, Kaushik-Guddu, Issa & Assouad and NOVO. The peppy number features Ghoshal singing in Hindi and Bangla.
The singer said she always wanted to collaborate with Coke Studio and "Sunn Beliya" seemed like a perfect opportunity.
"I always wanted to do something with Coke Studio. When this happened, I was very excited and then I got to know it's global, so it was even better... This was a very organic, beautiful collaboration and Afroto is a sweet personality himself. He is eager, excited and full of ideas and energy. He is a fabulous performer," she said.
Even though there was a language barrier, Ghoshal said, creating the song was a smooth process as the concept was clear in their minds.
"'Sun Beliya' is a product of a proper global crossover and for me, it's a first so it was exciting. I think this is a beginning for me and I'm so glad that I'm the first Indian artist to do a song on Coke Studio's global platform. I'm happy to be representing India and Indian languages," the singer said.
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Sao Paulo (AP): Brazil coach Carlo Ancelotti raised doubts about whether Neymar will be in his squad for the 2026 World Cup. The Italian has yet to pick the former captain since he took over in May.
“If Neymar deserves to be (in the squad), if he is, well, better than others, he will play in the World Cup and that's it. (But) I don't have debts to anyone,” Ancelotti said at a press conference in Washington on Friday following the draw.
Brazil is in Group C with Morocco, Haiti and Scotland.
“If we speak about Neymar, we have to speak about other players,” Ancelotti added. “We have to think about Brazil with or without Neymar, with or without other players. Our final list we will make after the FIFA fixtures in March.”
The 33-year-old Neymar has never fully recovered from a torn ACL in October 2023 during a World Cup qualifier against Uruguay. But he's been key for Santos in its fight to avoid relegation in the Brazilian championship.
On Wednesday, he scored a hat trick for Santos despite a muscular injury. He is expected to play again on Sunday against Cruzeiro.
Ancelotti said Brazil does not have a “referential player” at the moment, a tag for the most valuable player that Neymar has mainly worn since the 2014 home World Cup.
“We have one of the world's best goalkeepers, some of the best defenders, top midfielders and some players up front. I don't want players who want to be the best in the world, I want players who want to win the World Cup,” Ancelotti said.
Asked about his team's group, Ancelotti said Brazil can top it.
“We can win all three matches, our idea is very clear. We need to be competitive during the entire World Cup. Our goal is to play in the final and for that to happen you need to face very strong teams anyway.”
Brazil won the last of its five World Cup trophies in 2002.
