Mumbai, May 22: Shweta Bachchan, daughter of Bollywood megastar Amitabh Bachchan, will be seen in a jewellery ad in which she will be making her on-screen debut alongside her father.
Talking about the new venture, Ramesh Kalyanaraman, Executive Director of Kalyan Jewellers said in a statement: "We believe that audience will love to see the film wherein, both, Amitabh Bachchan and Shweta play the role of a father and daughter, in the ad film for the first time."
"As a brand, Kalyan has always celebrated the bonds of family and relationships and the new film epitomises family values. Shweta's design inputs will also augment Kalyan's chic and trendy signature collections," the statement said.
The ad which attempted to capture the value of trust and transparency of a relationship is directed by G.B. Vijay, for the jewellery brand. Big B is the brand ambassador of Kalyan Jewellers since 2012.
This is not the first time the brand is featuring members of Bachchan family, as Jaya Bachchan and Aishwarya Rai Bachchan also featured in a TVC to represent the brand.
Let the Truth be known. If you read VB and like VB, please be a VB Supporter and Help us deliver the Truth to one and all.
Mumbai (PTI): Aviation watchdog DGCA on Friday eased the flight duty norms by allowing substitution of leaves with a weekly rest period amid massive operational disruptions at IndiGo, according to sources.
As per the revised Flight Duty Time Limitations (FDTL) norms, "no leave shall be substituted for weekly rest", which means that weekly rest period and leaves are to be treated separately. The clause was part of efforts to address fatigue issues among the pilots.
Citing IndiGo flight disruptions, sources told PTI that the Directorate General of Civil Aviation (DGCA) has decided to withdraw the provision 'no leave shall be substituted for weekly rest' from the FDTL norms.
ALSO READ: 49 Indigo flights likely to be cancelled from Hyderabad
"In view of the ongoing operational disruptions and representations received from various airlines regarding the need to ensure continuity and stability of operations, it has been considered necessary to review the said provision," DGCA said in a communication dated December 5.
The gaps in planning ahead of the implementation of the revised FDTL, the second phase of which came into force from November 1, have resulted in crew shortage at IndiGo and is one of the key reasons for the current disruptions.
#BREAKING: #DGCA relaxes a clause which debarred airlines to club leaves with weekly rest to mitigate #IndiGo crisis
— Economic Times (@EconomicTimes) December 5, 2025
🔴 Catch the day's latest news here ➠ https://t.co/8eVBGnsJUA 🗞️ pic.twitter.com/KUWc8R2Kso
