How top sports leagues promote unhealthy eating behaviour
New York: Top sports leagues may be contributing to the escalating obesity epidemic among children and adolescents as the majority of food and beverages marketed through sponsorship of these events are unhealthy, says a US-based study.
"Unhealthy food and beverage promotion through organised sports is pervasive," said the study's lead investigator Marie Bragg, Assistant Professor at New York University School of Medicine.
"These organisations must put forth a better effort to protect their youngest and most impressionable fans," she added.
For the study published in the journal Pediatrics, researchers analysed Nielsen statistics of televised sports programmes among children 2-17 years of age.
The study found that, among the 10 most watched sports organisations, most of the food products were rated "unhealthy" under the guidelines of the Nutrient Profile Model, a profiling system that identifies nutritious value in Britain and Australia.
The US does not have a comparable measurement system.
The researchers examined sports sponsorship agreements covering 2006-2016 between food and beverage manufacturers and the 10 sports organisations with the most youth viewers.
These organisations were -- the National Football League (NFL), Major League Baseball (MLB), the National Hockey League (NHL), the National Basketball Association (NBA), the Fédération Internationale de Football Association (FIFA), the National Collegiate Athletic Association (NCAA)-even Little League Baseball and Ultimate Fighting Championship (UFC).
"The US is in the throes of a child and adolescent obesity epidemic, and these findings suggest that sports organisations and many of their sponsors are contributing, directly and indirectly, to it," Bragg said.
"Sports organisations need to develop more health-conscious marketing strategies that are aligned with recommendations from national medical associations," she added.
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Punishment for those disrupting assembly proceedings, warns Speaker UT Khader
Belagavi: Speaker U.T. Khader on Friday warned that members who disrupt Assembly proceedings by talking in their seats during debates will be made to sit in the House for an entire day as a disciplinary measure.
The warning came after the Question Hour, when Deputy Leader of the Opposition Arvind Bellad was permitted to initiate a discussion on the development of North Karnataka.
At this point, expelled BJP MLA Basanagouda Patil Yatnal objected, stating that he had been seeking a debate for the past three days but had not been given an opportunity.
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Responding to the objection, Speaker Khader said Bellad had already been granted permission and assured Yatnal that he would be allowed to speak at the next opportunity. He noted that even as a serious discussion was underway, several MLAs were speaking among themselves with their microphones on, disrupting the proceedings.
Expressing displeasure over the conduct of members, Khader likened the situation to football, where players receive red, yellow, or white cards for violations. Similarly, he said, the Assembly issues warning cards to members who disturb the House. If they fail to correct themselves despite repeated warnings, they would be required to remain seated in the Assembly hall for a full day as punishment, he stated.
