New Delhi, Aug 17 : South Korean giant Samsung dominated the premium smartphone segment in India in the first half of 2018 grabbing almost half the market share, a new report said on Friday.

According to CyberMedia Research (CMR) India's "Mobile Handset Review", Samsung with 48 per cent topped the premium market (Rs 30,000 and above), followed by Chinese smartphone player OnePlus with 25 per cent share and Apple at third with 22 per cent share.

"The premium smartphone segment, though small, is driven by aspirational, tech-savvy millennials and in the coming years, will continue to grow significantly. Samsung's flagship S9 helped it garner a lion's share of the premium smartphone segment," Prabhu Ram, Head-Industry Intelligence Group, CMR, said in a statement.

One in two premium smartphones shipped in the first half of 2018 was a Samsung device.

"The success of OnePlus 6 can be traced to the intelligent brand strategy of packing the best specs at competitive price points, contributing to the emergence of a new 'budget premium' smartphone segment under sub-Rs 30,000," added Ram.

During the first half of 2018, OnePlus introduced its "OnePlus Experience Stores" and is planning to embrace offline in a big way, to complement its strong online presence.

The iPhone-maker suffered a decline in demand for its iPhones due to pricing challenges on account of post-duty increase.

"Apple is reworking its India strategy for the all-important second half of 2018, with new retail partnerships, first-party stores and service overhauling with India-focused apps and services, including refreshed Apple Maps," said Narinder Kumar, Lead Analyst-Industry Intelligence Group, CMR.

Samsung led the first half on the back of its partnerships with telcos and e-commerce players, and aggressive promotional push, including attractive cash back offers and exchange benefits contributing to consumer demand remaining high.

"Going forward, the new ‘budget premium' segment will see an aggressive competition from market players, including ASUS, Huawei, Vivo, OPPO and likely new entrants, such as POCO from Xiaomi, taking the fight to established market leaders like Samsung, Apple and OnePlus," added Prabhu.



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Panaji (PTI): As part of a crackdown against tourist establishments violating laws and safety norms in the aftermath of the Arpora fire tragedy, Goa authorities on Saturday sealed a renowned club at Vagator and revoked the fire department NOC of another club.

Cafe CO2 Goa, located on a cliff overlooking the Arabian Sea at Vagator beach in North Goa, was sealed. The move came two days after Goya Club, also in Vagator, was shut down for alleged violations of rules.

Elsewhere, campaigning for local body polls, AAP leader Arvind Kejriwal said the fire incident at Birch by Romeo Lane nightclub at Arpora, which claimed 25 lives on December 6, happened because the BJP government in the state was corrupt.

An inspection of Cafe CO2 Goa by a state government-appointed team revealed that the establishment, with a seating capacity of 250, did not possess a no-objection certificate (NOC) of the Fire and Emergency Services Department. The club, which sits atop Ozrant Cliff, also did not have structural stability, the team found.

The Fire and Emergency Services on Saturday also revoked the NOC issued to Diaz Pool Club and Bar at Anjuna as the fire extinguishers installed in the establishment were found to be inadequate, said divisional fire officer Shripad Gawas.

A notice was issued to Nitin Wadhwa, the partner of the club, he said in the order.

Campaigning at Chimbel village near Panaji in support of his party's Zilla Panchayat election candidate, Aam Aadmi Party leader Kejriwal said the nightclub fire at Arpora happened because of the "corruption of the Pramod Sawant-led state government."

"Why this fire incident happened? I read in the newspapers that the nightclub had no occupancy certificate, no building licence, no excise licence, no construction licence or trade licence. The entire club was illegal but still it was going on," he said.

"How could it go on? Couldn't Pramod Sawant or anyone else see it? I was told that hafta (bribe) was being paid," the former Delhi chief minister said.

A person can not work without bribing officials in the coastal state, Kejriwal said, alleging that officers, MLAs and even ministers are accepting bribes.