I&B Ministry hikes advertisement rates for print media by 25 pc
New Delhi, Jan 8: The government has hiked by 25 per cent the rates at which the Bureau of Outreach and Communication releases its advertisements to the print media.
The government said the decision will be of great benefit especially to the medium and small newspapers, including a large number of such papers in regional and vernacular languages. The opposition Congress, however, termed it as "yet another tactic" of the ruling Bharatiya Janata Party (BJP) to try and change the narrative in its favour.
In the last such revision in 2013, rates were increased by 19 per cent over and above the rates of 2010.
The Ministry of Information and Broadcasting has taken a decision to revise the advertisement rates for print media by announcing a hike of 25 per cent over and above the existing rate structure for advertisement in print media by the Bureau of Outreach and Communication, an official statement said.
The decision is with effect from Tuesday and will be valid for a period of three years.
The government said the decision has been taken on the basis of recommendations of the 8th Rate Structure Committee constituted by the I&B Ministry that took into account several factors including increase in price of newsprint, processing charges and other factors which go into computation of advertisement rates.
Reacting to the government decision, Congress spokesperson Priyanka Chaturvedi said: "Since 2014, we have seen how the BJP has tried to manipulate the media, has tried to silence the media and believed that they can buy the media because they are in power and because they have the power of money with them."
However, little do they realise that journalism cannot be silenced, media cannot be bought, and sooner or later they will have to pay a heavy price for it, she said.
"So, it is yet another tactic of the BJP, which is losing ground in 2019, to try and change the narrative towards its own self. They are going to fail spectacularly," the Congress leader said.
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Sabarimala gold loss: How did the accused reach Rahul's home, asks Vijayan
Thiruvananthapuram (PTI): Kerala Chief Minister Pinarayi Vijayan on Tuesday hit back at Rahul Gandhi for targeting the ruling CPI(M) over the Sabarimala gold loss case during a poll campaign, questioning how the accused in the case had managed to reach the Congress leader's home.
The Marxist veteran was apparently referring to a widely circulated purported photograph in which the prime accused in the Sabarimala gold loss cases, Unnikrishnan Potty, accompanied by some senior Congress leaders, was seen with Sonia Gandhi at her residence in Delhi.
He also said people have already given a reply to Rahul, the Leader of Opposition in the Lok Sabha, on this matter.
The CM's reaction came a day after Rahul sang a line from a popular parody song about CPI(M) leaders' alleged roles in the gold theft at the Sabarimala temple while addressing a corner meeting as part of the assembly polls campaign in Pathanamthitta district.
As he sang the line "swarnam kattathu aarappa" (who stole the gold of Ayyappa) from a song used by the Congress-led UDF to target the ruling Left during the local body polls a few months ago, at the meeting in Pathanamthitta -- the district where the hill shrine of Lord Ayyappa is located-- the crowd cheered Rahul.
Soon after Gandhi targeted the Left party over the gold loss issue, CPI (M) activists began a social media campaign making allegations against his mother and former party chief Sonia Gandhi in connection with the matter.
While replying to a question regarding this, CM Vijayan said the Congress leader already got a befitting reply and should he also repeat the same.
"If he thinks about how all those who were involved in the stealing had reached his home...then he will get a reply. Anyway, we don't have any such flaws," Vijayan added.
Attacking the Left and the BJP over the Sabarimala gold loss issue, Rahul Gandhi on Monday had said that Prime Minister Narendra Modi had forgotten about what happened in Sabarimala, during his visit to Palakkad as part of election campaign.
Rahul claimed that the prime minister remained silent to avoid damaging the LDF.
He had also said that a UDF government would ensure that those responsible for alleged irregularities related to the temple are punished.
