Bengaluru, April 25: US-based technology company Analog Devices (ADI) on Wednesday unveiled its new state-of-the-art facility for nearly 600 Bengaluru-based staff who are part of ADI India.

The new facility, which houses one of ADI's top three global design centres, will focus on developing and selling technologies and solutions for the global automotive, industrial, healthcare, consumer, Internet of Things (IoT), security, communications, and energy markets, the company said in a statement.

"We have been aggressively investing in our global facilities. This investment in ADI India will better position us to accelerate growth and impact for ADI," said Yusuf Jamal, Senior Vice President of ADI's Industrial, Healthcare, Consumer, and IoT Solutions and Security Group.

ADI India started as a three-person product development centre in 1995.

Today, ADI India is a global development centre, working collaboratively across ADI businesses at every stage of product development as well as providing the supporting software. 

"As we move into this new facility, we plan to expand our university relations programme work with reputed academic institutions, which includes fellowships, sponsorships and internship opportunities, through additional partnerships and talent acquisition from engineering colleges across the country," said Sai Krishna Mopuri, Managing Director, ADI India. 

ADI India plans to hire software, systems engineering, and IC design and development engineers both at the experienced and entry levels. 

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New Delhi  (PTI): A Private Member's Bill seeking a clear legal framework for regulation of deepfakes has been introduced in the Lok Sabha.

The Regulation of Deepfake Bill, introduced by Shiv Sena leader Shrikant Shinde in the House on Friday, aims to protect citizens by mandating prior consent from individuals depicted in deepfake content.

"Misuse of deepfakes for harassment, deception and misinformation has escalated, creating an urgent need for regulatory safeguards," Shinde said.

The Bill also lists penalties for offenders creating or disseminating deepfake content with malicious intent.

"With advancements in artificial intelligence and deep learning, deepfake technology has emerged as a significant tool for media manipulation. While the technology has potential applications in education, entertainment and creative fields, it also poses severe risks when misused, threatening individual privacy, national security and public trust," Shinde said in the statement of objects and reasons in the Bill.

The proposed Bill seeks to establish a clear legal framework to govern the creation, distribution and application of deepfakes in India, said Shinde, a three-term Lok Sabha member from Kalyan.

The Bill also seeks to establish the Deepfake Task Force, a dedicated body to combat national security implications and evaluate the influence of deepfakes on privacy, civic participation, and potential election interference.

The task force will collaborate with academic and private sector institutions to develop technologies that detect manipulated content, thereby promoting credibility in digital media.

The Bill also proposes to establish a fund to support public and private sector initiatives in the detection and deterrence of advanced image manipulation.

A Private Member's Bill is a procedure of Parliament that enables lawmakers, who are not ministers, to draw attention to issues that might not be represented in Government Bills or to highlight the issues and gaps in the existing legal framework that require legislative intervention.