New Delhi, Nov 17: Walt Disney once said, "I hope we never lose sight of one thing- that it was all started by a mouse" and as Mickey, the beloved cartoon character, turns 90, the company is throwing "the world's biggest mouse party".

Mickey Mouse first appeared in 1928 cartoon film "Steamboat Willie" and since then, he has been an inseparable part of many lives.

"We are pulling out all the stops. We are celebrating not just around the company but around the world. We have the world's biggest mouse party going on at all our theme parks around the world, which will stretch over twelve months," Dana Jones, director of enterprise franchise management at the Walt Disney Company, told PTI.

Fans can also get their own Instagram moment with the ongoing "Mickey: The True Original Exhibition" in New York. The immersive experience is inspired by Mickey's iconic status and his impact in popular culture.

"This is an experiential exhibition, which is a very Instagram-able event and blends fine art with the things that we can see, touch and feel. We hope that it will travel to other places as well," Jones said.

India also features in the company's grand plans for Mickey's birthday celebrations.

"India is one of the important markets for us. We have a great short cartoon that Mickey did a couple of years ago in which he was in India speaking in Hindi. Mickey showed the world that India has a special place in his heart.

"There's not a country in the world where Mickey is not known and not loved. And we're focusing as much as possible on India... We are really trying to highlight the relationship Mickey has with India," Jones added.

Mickey is the largest character franchise in India with over 30 million products sold in 2017. To build a connect with the younger generation, Disney launched 'Stay Fit with Mickey & Minnie" programme in 3000 schools in metro cities such as Delhi, Bengaluru and Mumbai.

"We are always looking for new content opportunities for Mickey. The great thing about Mickey is that he lives in a cartoon version of our world so the opportunities to have adventures with him and his friends are endless," Jones said.

With such storied life, it seems that everything that is to be explored has already been explored in Mickey's life but Jones said the company has always tried to keep the cartoon character relevant.

"We are constantly making sure that Mickey is where people are consuming content. So, a lot has been focused on Mickey's digital presence. Over the last few years, we have made sure that Mickey has an Instagram handle and a Facebook handle. It's such a timeless character," she said.

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Indore (PTI): The Indore bench of Madhya Pradesh High Court on Tuesday set up a commission of inquiry comprising a former HC judge to probe the issue of water contamination in city's Bhagirathpura, saying the matter requires probe by an independent, credible authority and "urgent judicial scrutiny".

It also directed the commission to submit an interim report after four weeks from the date of commencement of proceedings.

A division bench of Justices Vijay Kumar Shukla and Alok Awasthi constituted the commission while hearing several public interest litigations (PILs) filed simultaneously regarding the deaths of several people in Bhagirathpura due to the consumption of contaminated water.

The HC reserved the order after hearing all the parties during the day, and released it late at night.

The state government on Tuesday told the HC that the deaths of 16 people in Indore's Bhagirathpura area was possibly linked to a month-long outbreak of vomiting and diarrhoea caused by contaminated drinking water.

The government presented an audit report of 23 deaths from the current gastroenteritis epidemic in Bhagirathpura before the bench, suggesting that 16 of these fatalities may have been linked to the outbreak of vomiting and diarrhoea caused by contaminated drinking water.

The report, prepared by a committee of five experts from the city's Government Mahatma Gandhi Memorial Medical College, stated that the deaths of four people in Bhagirathpura were unrelated to the outbreak, while no conclusion could be reached regarding the cause of death of three other people in the area.

During the hearing, the high court sought to know from the state government the scientific basis behind its report.

The division bench also expressed surprise at the state government's use of the term "verbal autopsy" in relation to the report, sarcastically stating that it had heard the term for the first time.

The HC expressed concern over the Bhagirathpura case, stating that the situation was "alarming," and noted that cases of people falling ill due to contaminated drinking water have also been reported in Mhow, near Indore.

In its order, the HC said the serious issue concerning contamination of the drinking water supply in Bhagirathpura area allegedly resulted in widespread health hazards to residents, including children and elderly persons.

According to the petitioners and media reports, death toll is about 30 till today, but the report depicts only 16 without any basis or record, it said.

It is averred that sewage mixing, leakage in the pipeline, and failure of civic authorities to maintain potable water standards have led to the outbreak of water-borne diseases. Photographs, medical reports, and complaints submitted to the authorities prima facie indicate a matter requiring urgent judicial scrutiny, the HC said.

"Considering the gravity of the allegation and affecting the right to life under Article 21 of the Constitution of India and the need for an independent fact-finding exercise, the Court is of the opinion that the matter requires investigation by an independent, credible authority," it said.

"Accordingly, we appoint Justice Sushil Kumar Gupta, former judge of the Madhya Pradesh High Court, a one-man commission of inquiry into the issues relating to water contamination in Bhagirathpura, Indore, and its impact on other areas of the city," the HC added.

As per the order, the commission shall inquire into and submit a report on the cause of contamination -- whether the drinking water supplied to Bhagirathpura was contaminated; and the source and nature of contamination (sewage ingress, industrial discharge, pipeline damage etc).

The panel will also probe the number of actual deaths of affected residents on account of contaminated water; find out the nature of disease reported and adequacy of medical response and preventive measures; suggest immediate steps required to ensure safe drinking water as well as long-term infrastructural and monitoring reforms.

It will also identify and fix responsibility upon the officers and officials found prima facie responsible for the Bhagirathpura water contamination incident, and suggest guidelines for compensation to affected residents, particularly vulnerable sections.

The commission shall have powers of a civil court for the purpose of summoning officials and witnesses; calling up records from the government department, hospitals, laboratories and civic bodies; ordering water quality testing through accredited laboratories; conducting spot inspections.

All state authorities involving district administration, Indore Municipal Corporation, public health engineering department and Madhya Pradesh Pollution Control Board shall extend full co-operation and provide records as sought by the commission, it said.

The state government shall provide office space, staff, and logistical support to the commission, it said.

During the hearing in the day, the state government also presented a status report to the court in this matter.

According to reports, a total of 454 patients were admitted to local hospitals during the vomiting and diarrhea outbreak, of whom 441 have been discharged after treatment, and 11 are currently hospitalised.

According to officials, due to a leak in the municipal drinking water pipeline in Bhagirathpura, sewage from a toilet was also mixed in the water.