India one of the fastest growing regions for AR technology: Facebook
Bengaluru, Sep 4: India is one of the fastest growing regions for Augmented Reality (AR) technology and Facebook is providing tools like our AR Studio for developers and creators in the country to help them create unique experiences, a top company executive said here on Tuesday.
Facebook's AR Studio is new software suite -- purpose-built for creators and developers that allow them to easily make stunning visual effects for the Facebook camera.
"India is one of the fastest growing regions for AR technology. Through our cutting-edge creative offerings, we are giving creators and developers power to build for tomorrow with emerging technologies like AR without using any expensive hardware or specialised apps," Satyajeet Singh, Head of Platform Partnerships, Facebook India and South Asia, said in a statement.
Facebook is focused on opening up the AR platform to more people, offering more utility by bringing AR to everyone and their daily habits.
"With 1.5 billion people who have access to Facebook camera today, we want to focus on providing unique experiences, and through the AR studio we are enabling creators to build new ways for them to access AR experiences," the company said as it organised an "AR Day" event here.
AR Studio is currently available on macOs and will soon be available on Windows.
"Myntra has been a pioneer in AR applications. We are looking to partner with Facebook now to bring AR effects into our brand pages, feed and stories on Facebook and to leverage the massive reach of Facebook to bring these experiences and tools to our customers across the various Facebook platforms," said Jeyandran Venugopal, CTO, Myntra.
According to Adhvith Dhuddu, Founder and CEO, AliveNow, they are excited to work on AR studio because it's opened up unique possibilities to build interesting AR experiences for brands and 1.5 billion users on Facebook.
"With face gestures, hand tracking, object recognition and more, we are building for the future with AR camera filters," he added.
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LIVE | Election Results of five states 2026
New Delhi: The countdown has begun for the counting of votes for the Assembly elections in five states that have captured the attention of people across the country.
The counting of votes for the Assembly constituencies of West Bengal, Tamil Nadu, Kerala, Assam and the Union Territory of Puducherry will begin simultaneously at 8 am, and the fate of candidates in a total of 824 constituencies will be decided shortly.
The counting of postal ballots will take place first, followed by the counting of EVM votes in several rounds.
- Bhupen Borah, who recently left Congress and joined the BJP, is leading in Assam’s Bihpuria constituency
- Assam CM Himanta Biswa Sarma is leading in Jalukabari constituency
- BJP leader Suvendu Adhikari is leading in West Bengal’s Nandigram constituencyFive-state elections: Postal vote counting begins
- TMC, BJP lead in one seat each in West Bengal
- In Tamil Nadu, DMK leads in 3 constituencies, while TVK leads in 1
- UDF leads in 5 seats in Kerala, BJP in 1, LDF in 1
- BJP leads in 2 seats, AIUDF in 1 in Assam
- AINRC leads in 1 constituency in Puducherry
- TMC leads in 5 seats in West Bengal; Mamata Banerjee’s party maintains initial lead
- Tamil Nadu Chief Minister M.K. Stalin leads in Kolathur
- BJP takes early lead in Assam
- Congress-led UDF leads in Kerala
- In Tamil Nadu, TVK chief Vijay leads in the Perambur constituency, lags in Tiruchirappalli South
- BJP leads in 10 seats in Assam
- LDF candidate V.P.P. Mustafa leads in the Thrikkaripur Assembly constituency
- Out of 294 seats in West Bengal, BJP is leading in 14 seats, TMC in 12 seats, Congress in 2 seats
- Out of 234 seats in Tamil Nadu, DMK is leading in 15 seats, AIADMK is leading in 5 seats, TVK is leading in 2 seats
- Out of 126 seats in Assam, BJP is leading in 31 seats, Congress in 4 seats, AIUDF in 2 seats.
- Out of 30 seats in Puducherry, NRC+ is leading in 3 seats, Congress in 2 seats, TVK in 1 seat.
- Congress’ Adhir Ranjan Chowdhury suffers a setback in theBerhampore constituency in West Bengal.
