BMRCL enters into seven-year agreement for advertising rights on two lines
Bengaluru: Bangalore Metro Rail Corporation Limited (BMRCL) has inked seven-year agreements with Mudra Ventures and Lokesh Outdoor for advertising rights on its Purple and Green Line trains, respectively.
The deal, which is reportedly an attempt to boost revenue beyond travel fare, allows full-train wrapping and interior advertising. The Metro coaches will now become mobile canvases for brand promotions.
The BMRCL, in its press release, has said that a minimum annual revenue of Rs 25 crore is expected from these partnerships.
BMRCL Managing Director M Maheshwar Rao, who spoke on the agreements, has clarified that BMRCL would remain committed to providing world-class service to passengers in the Metro trains. He added that new-age business opportunities are being eyed to ensure financial sustainability and development of infrastructure in the city.
#BMRCL Ties up with M/s. Mudra Ventures and M/s. Lokesh Outdoor to tap revenue through advertising opportunities. Check the media release for more details. pic.twitter.com/8VWoqG9uQW
— ನಮ್ಮ ಮೆಟ್ರೋ (@OfficialBMRCL) April 29, 2025
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Arrive 3 hours early: Airlines urge passengers as centre tightens airport security after Pak attack
New Delhi: Airlines have asked passengers to reach airports at least three hours before departure after the Centre increased security measures in response to Pakistan’s ongoing attack, reported India Today.
According to the Ministry of Civil Aviation, all passengers will now face a Secondary Ladder Point Check (SLPC) before boarding. The Bureau of Civil Aviation Security (BCAS) has directed all airports and airlines to step up security.
Air India said, “Passengers are advised to arrive at least three hours prior to departure. Check-in closes 75 minutes before departure.” Akasa Air and IndiGo issued similar advisories, asking passengers to allow more time for security checks.
All passengers must carry valid photo ID and will undergo secondary checks before boarding. Visitor entry to terminals has been banned, and Air Marshals will be deployed as required.
The moves come as India’s defence systems shot down Pakistani missiles and drones in Jammu, Punjab, and Rajasthan. At least 21 airports are shut till May 10, and several flights are cancelled. Civilian aircraft are avoiding airspace over Pakistan and India’s western corridor, data from Flightradar24 shows.
