Karnataka's own 'Hana' soft drinks now set to enter gulf markets
The brand will be launched in Dubai following its launch in Saudi Arabia
Bengaluru: Karnataka-based company 'Swadeshi Food and Beverages' announced that its popular natural and healthy soft drink brand, 'Hana,' will soon be available in the markets of the Gulf countries. Currently, 'Hana' soft drinks are being exported to major markets in Saudi Arabia, and the company plans to introduce them to the markets of Dubai.
Established in 2015, 'Hana' soft drinks have gained significant popularity since their inception. The company's production plants, located in Bengaluru and Mysuru, have been successfully delivering the natural and refreshing beverages. As part of its expansion strategy, 'Hana' aims to diversify into different markets and has planned to set up new production units in Ahmedabad and Mangaluru. Preparations for establishing these units are underway, as stated in the company's release.
The 'Hana' brand is widely recognized for its healthy and natural qualities, with no alcoholic content in its drinks. In addition to Karnataka, the delicious range of 'Hana' soft drinks has garnered a loyal customer base in major cities across Kerala, Tamil Nadu, Goa, Maharashtra, Andhra Pradesh, Telangana, Gujarat, and Odisha. The brand's popularity in coastal Karnataka has positioned it as a strong competitor to soft drinks offered by renowned multinational companies.
The 'Hana' brand offers a variety of popular drinks, including Ginger, Lemon, Kokum, Mint Lemon, Tamarind, Jeera, Grape, Litchi, Sweet Lassi, Fizz Jeera, Mango, Guava, and buttermilk, available in sizes ranging from 170ml to 2L. In total, more than 12 delightful flavors are offered under the 'Hana' brand.
The company takes pride in its farmer-friendly approach, procuring ingredients such as lemons, ginger, mint, and grapes directly from farmers. By eliminating middlemen, 'Hana' ensures fair practices and aims to empower farmers to become self-sufficient. The brand's commitment to promoting people's health is evident through the exclusive use of natural ingredients, avoiding artificial additives or intoxicants.
In February of this year, 'Hana' soft drinks received positive feedback at the prestigious "Gulf Food" fair for soft drinks held in Dubai, attended by representatives from leading companies across 155 countries. Encouraged by the response, several companies expressed interest in introducing 'Hana' products in markets worldwide and extended invitations to collaborate. Responding to these opportunities, 'Hana' has prioritized entering the Gulf countries' market and has already made significant strides in Saudi Arabia. The company plans to enter the Dubai market soon and aims to reach consumers across all Gulf markets in the coming two months.
The expansion of 'Hana' soft drinks to the Gulf countries signifies a significant milestone for 'Swadeshi Food and Beverages' and presents an opportunity to introduce their natural and refreshing beverages to a broader international audience.
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Real Madrid fines Valverde and Tchouaméni half a million euros each for altercation
Barcelona (AP): Real Madrid slapped players Federico Valverde and Aurélien Tchouaméni with half-a-million-euro ($588,000) fines on Friday for their altercation during practice.
The massive fines came a day after the midfielders tussled when the team trained. Valverde said in a post on social media on Thursday that no punches were thrown. But Valverde knocked his head on a table and he suffered a small cut that required a brief hospital visit.
On social media, Valverde initially called it a “meaningless fight” with a teammate and said “everything has been blown out of proportion."
His employers, however, considered it a significant enough breach of team discipline to nail both Valverde and Tchouaméni with fines that bite even the bank account of a top soccer player. The half-a-million euro penalties reflect the reputational damage the club was enduring in a chaotic end to a disappointing season.
In a statement, the 15-time European champion said its disciplinary action was concluded after both players expressed to the club “their complete remorse for what happened and apologized to one another.”
Madrid added they also apologized to their teammates, the coaching staff and club supporters, as well as showing their willingness to accept whatever disciplinary action the club deemed “opportune.”
Tchouaméni was back training with Madrid on Friday, two days before they play at Barcelona in a clasico. Madrid has to win otherwise Barcelona will be crowned La Liga champion.
After being notified of the fine, he posted a public apology to the club and its fans on social media.
“What happened this week in training is unacceptable,” Tchouaméni wrote. "I say this while thinking about the example we are expected to set for young people, whether in football or at school.
“Above all, I am sorry for the image we projected of the club.”
Valverde was not at practice due to the head knock.
Both players are set to play in the World Cup next month, with Tchouaméni playing for France and Valverde for Uruguay.
Chaotic end to a poor season
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The run-in between the players, who for seasons have played side by side in Madrid's midfield, came after they argued this week in previous training sessions. But tempers boiled over on Thursday. Spanish media was rife with reports that the players previously disagreed over the club's decision to let coach Xabi Alonso go after just months on the job.
It was not the only altercation involving Madrid players during training this week. Álvaro Carreras confirmed he was in a “minor” incident with a teammate. Spanish media said he and fellow defender Antonio Rüdiger got into a scuffle.
Álvaro Arbeloa, the coach who was promoted from Madrid's reserve team when Alonso was fired in January, will face tough questions on what went wrong inside the changing room when he gives a press conference on Saturday ahead of the clasico at Camp Nou.
Madrid is facing a second consecutive campaign without a major trophy amid rumors in the Spanish media that club president Florentino Pérez is considering bringing back Jose Mourinho to straighten out his underperforming team.
