Facebook allows users to see all ads on Pages, flag suspicious ones
San Francisco, June 29 : After coming under the scanner for alleged Russian meddling in 2016 US Presidential election through Facebook, the social networking giant has now decided to allow users to see the active ads a Page is running and flag suspicious ones.
"The hope of the announcement today is that it will hold us accountable, it will hold advertisers accountable -- but it will also give people a lot more ability to find things that maybe shouldn't be up. Or find things that might be misleading so that we can take actions," Facebook COO Sheryl Sandberg said on Thursday.
"Our ultimate goal is very simple: we want to reduce bad ads, we want to make sure that people understand what they're seeing, who paid for it, and the fullness of what other people might see," Sandberg said while addressing the media at Facebook's Menlo Park headquarters in California.
As part of the new transparency initiatives, Facebook said users will be able to see the ads a Page is running across Facebook, Instagram, Messenger and its partner network, even if those ads are not targeted at them.
The Pages will now have an "Info and Ads" section which will have information about the ads and allow users to flag anything suspicious by clicking on "Report Ad."
"You can also learn more about Pages, even if they don't advertise. For example, you can see any recent name changes and the date the Page was created. We'll be adding more Page information in the coming weeks," Rob Leathern, Facebook's Director of Product Management and the company's Product Marketing Director Emma Rodgers said in a statement.
Facebook said it will also soon launch its political ads labeling and archive in Brazil, ahead of October's general election. Facebook launched this initiative in the US in May.
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PM Modi, Serbian prez discuss ways to deepen cooperation across multiple sectors
New Delhi (PTI): Prime Minister Narendra Modi on Wednesday met President of Serbia Aleksandar Vučić and discussed ways to deepen cooperation in areas such as defence, manufacturing, fertilisers and infrastructure.
The meeting took place on the sidelines of the India AI Impact Summit being held here from February 16-20.
"Met President Aleksandar Vučić on the sidelines of the India AI Impact Summit. We discussed ways to deepen cooperation in areas such as defence, manufacturing, DPI, fertilisers and infrastructure. For many years, India and Serbia have worked closely and I am confident our ties will gain even more momentum in the times to come," Modi wrote on X.
Vučić said the two leaders were proud of the friendship between Serbia and India, and the people of the two nations.
"India is a reliable and important partner for us, and we want to deepen economic exchange and encourage new investment projects. I am especially happy because India wants significant participation in the Serbian #Expo," he said in a post on X in Serbian.
The India AI Impact Expo features more than 600 high-potential startups and 13 country pavilions showcasing international collaboration in the artificial intelligence (AI) ecosystem. Over 20 heads of state, 60 ministers and 500 global AI leaders are attending the summit.
