Google launches new online ad tool for small businesses
San Francisco, June 28 : To help small businesses connect with relevant customers online, Google has introduced "Smart" campaigns which allow them to create ads in minutes.
The tech giant on Wednesday also announced that its lineup of ad products called "Google AdWords" will henceforth be known as "Google Ads".
"With the introduction of Google Ads, small business can now use Smart campaigns, our new default ads experience," Google's Product Management Director Kim Spalding wrote in a blog post.
"We'll be rolling out Smart campaigns to the US today and globally through the end of this year," Spalding said. Google first introduced its lineup of ad products nearly 18 years ago.
"We built Smart campaigns by tailoring the innovation and advertising technology available with Google Ads for small business owners. You can now create ads in minutes and drive real results - like making your phone ring, sending leads to your website, or bringing customers to your store," Spalding said.
Google said it will also launch a new advertising tool called "Image Picker" later this year.
"Images help your products or services stand out, and later this year we will launch Image Picker, making it easier for you to showcase what makes your business unique," Spalding said.
This tool will allow businesses to pick top three images from suggestions provided by Google or upload their own. "We'll help you get results by testing combinations of the text and images you selected," Spalding added.
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Eight persons killed 17 injured in knife attack in China
Beijing, Nov 16: Eight persons were killed and 17 injured in a knife attack at a vocational school in east China's Jiangsu Province on Saturday, local police officials said.
The attack took place at around 6:30 pm at the Wuxi Vocational Institute of Arts and Technology in Yixing City.
The 21-year-old suspect, surnamed Xu, was caught at the scene and he confessed to his crime, according to a statement released by the public security bureau of Yixing, the state-run Xinhua news agency reported.
According to the police, Xu, a graduate of the school this year, returned to the school to vent his anger for not receiving his graduation certificate due to failing exams and for dissatisfaction with his internship pay.
Rescue efforts are underway and police are further investigating the case, the report said.
This is the second attack on civilians this week.
On November 12, thirty-five people were killed and 43 injured when a man ploughed his car into a crowd of people at a sports centre in Zhuhai city.
Police who detained a man called Fan said his actions stemmed from his dissatisfaction with the property division outcome of his divorce.
Expressing concern over the incident, Chinese President Xi Jinping urged all-out efforts to treat the injured.
Car ramming incidents, besides knife attacks on civilians, have been taking place periodically in China in recent months. The incidents are routinely blamed on disgruntled elements by security officials.
