Google launches new online ad tool for small businesses
San Francisco, June 28 : To help small businesses connect with relevant customers online, Google has introduced "Smart" campaigns which allow them to create ads in minutes.
The tech giant on Wednesday also announced that its lineup of ad products called "Google AdWords" will henceforth be known as "Google Ads".
"With the introduction of Google Ads, small business can now use Smart campaigns, our new default ads experience," Google's Product Management Director Kim Spalding wrote in a blog post.
"We'll be rolling out Smart campaigns to the US today and globally through the end of this year," Spalding said. Google first introduced its lineup of ad products nearly 18 years ago.
"We built Smart campaigns by tailoring the innovation and advertising technology available with Google Ads for small business owners. You can now create ads in minutes and drive real results - like making your phone ring, sending leads to your website, or bringing customers to your store," Spalding said.
Google said it will also launch a new advertising tool called "Image Picker" later this year.
"Images help your products or services stand out, and later this year we will launch Image Picker, making it easier for you to showcase what makes your business unique," Spalding said.
This tool will allow businesses to pick top three images from suggestions provided by Google or upload their own. "We'll help you get results by testing combinations of the text and images you selected," Spalding added.
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DC beat PBKS by three wickets, keep playoff hopes alive
Dharamsala (PTI): Half-centuries from skipper Axar Patel and David Miller powered Delhi Capitals to a thrilling three-wicket win over Punjab Kings and kept their slim playoff hopes alive in the Indian Premier League here on Monday.
Sent in to bat, Priyansh Arya (56 off 33) and Prabhsimran Singh (18) shared 78 runs off 41 balls for the opening wicket for PBKS.
After their departure, Shreyas Iyer (59 not out off 36 balls) and Cooper Connolly (38 off 27) took responsibility to carry the innings forward as PBKS posted 210 for five.
In reply, DC slipped to 74 for four but Axar (56) and Miller (51) resurrected the chase, while Ashutosh Sharma and Madhav Tiwari completed the task, scoring 216 for seven in 19 overs.
Mitchell Starc (2/57) and Madhav (2/40) picked up two wickets each for DC.
For PBKS, Arshdeep Singh (2/21), Ben Dwarshuis (1/51) and Marcus Stoinis (1/44) were among the wicket-takers.
Brief Scores:
Punjab Kings: 210 for 5 in 20 overs (Shreyas Iyer 59 not out, Priyansh Arya 56; Madhav Tiawai 2/40).
Delhi Capitals: 219 for 7 in 19 overs (Axar Patel 56, David Miller 51; Arshdeep Singh 2/21)
