Dubai, Aug 27: Disney Star has won the rights to broadcast all ICC events on a four-year deal from 2024 to 2027 for the Indian market, the sport's global governing body said on Saturday.
Disney Star will be the home of all ICC cricket in India for the next four years having won the TV and digital rights of both men's and women's global events till the end of 2027, the ICC said in a statement.
"As per information, Disney Star is paying around USD 3 billion for the rights," a senior ICC Board member told PTI on the condition of anonymity.
Disney Star won following a single round sealed bid process which has yielded a significant uplift to the rights fee from the previous cycle, continuing the impressive growth and reach of cricket, the apex body said.
The decision followed a robust tender, bidding and evaluation process, which started in June 2022.
ICC Chair Greg Barclay said: "We are delighted to continue to partner with Disney Star as the home of ICC cricket for the next four years which has delivered an outstanding result for our Members and will support our ambitious growth plans.
"They will play a crucial role in the future of our sport and connecting and engaging with more fans than ever before."
K Madhavan, Country Manager & President of Disney Star said: "With the acquisition of the ICC Digital and TV broadcast rights, Disney Star has further strengthened its status as the premier destination for marquee cricket events in the country."
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Bhatkal: The Karnataka unit of the All India Ideal Teachers Association (AIITA) has welcomed the Karnataka government’s decision to strictly ban school children from dancing to obscene songs during educational and cultural programmes in government, aided, and private schools across the state.
AIITA Karnataka State President M. R. Manvi congratulated the government for taking what he termed an important step to preserve the sanctity of education.
“Such decisions to safeguard the dignity of school children and uphold the values of education are the need of the hour. This rule should not be limited to government schools alone but must be strictly implemented in all private educational institutions as well,” he said.
He further urged the government to address other concerns within school programmes.
“The government should not only prohibit obscene dances in the name of school anniversaries, but also ensure that plays and dialogues that incite religious hatred are avoided. Schools should be centres of harmony, not platforms for spreading hatred,” he added.
According to a recent circular issued by the Department of School Education and Literacy, obscene dances are adversely affecting the mental health and moral values of students.
In this regard, schools have been advised to use songs that promote nationalism, positive thinking, the greatness of Kannada culture, and value-based traditions instead of inappropriate content during programmes.
The circular also emphasises that students should be dressed in decent attire.
AIITA also backed the department’s warning that disciplinary action would be taken against head teachers if such guidelines are violated. The association has further demanded that district Deputy Directors of Public Instruction strictly monitor the implementation of these rules.
