Farhan Akhtar, Richa Chadha and Swara Bhasker slam 'tasteless' perfume advertisements
Mumbai, Jun 4: Actors Farhan Akhtar, Richa Chadha and Swara Bhasker on Saturday criticised a perfume brand for promoting "gang rape culture" with its latest advertisements.
The two ads of perfume brand Layer Shot sparked outrage among a large section of social media users, who claimed the advertisements sought to promote sexual violence against women.
Taking to Twitter, Akhtar said the people behind the "tasteless" advertisements should be ashamed.
"What incredibly tasteless and twisted minds it must take to think up, approve and create these stinking body spray gang rape' innuendo ads!! Shameful," the actor wrote.
Chadha said both the brand and the agency that came up with the advertisements should be "sued for the filth they're serving".
"This ad is not an accident. To make an ad, a brand goes through several layers of decision making. Creatives, script, agency, client, casting... does every everyone think rape is a joke? Revelatory!" she added.
Referring to the Hyderabad gang-rape case, Bhasker said she found the ads "beyond disgusting".
"A teenage girl was gang raped in Hyderabad-such incidents happen daily in India.. companies like @layerr_shot choose to make TV adverts joking abt & cool-ifying' rape & gangrape. Beyond disgusting! Not just tone deaf, also criminal! Absolutely shameful! What agency created it?" she tweeted.
Singer Sona Mohatra criticised the ads and wrote, "Theme - Gang-rape. Gagging after I saw it here on my twitter timeline & wondering if giving them additional publicity is worse."
Earlier in the day, the Information and Broadcasting Ministry asked Twitter and YouTube to remove the videos of the advertisements from their social media platforms.
In letters to Twitter and YouTube, the ministry said the videos were "detrimental to the portrayal of women in the interest of decency and morality" and in violation of Information Technology (Intermediary Guidelines and Digital Media Ethics Code).
"It has come to the notice of the Ministry of Information & Broadcasting that an inappropriate and derogatory advertisement of a deodorant is circulating on social media. The Ministry has asked Twitter and YouTube to immediately pull down all instances of this advertisement," an official spokesperson said.
The ministry said that the Advertising Standards Council of India (ASCI) has also found the videos in violation of its guidelines and asked the advertiser to suspend the advertisement on an immediate basis.
Delhi Commission for Women chairman Swati Maliwal wrote a letter to I&B minister Anurag Thakur and demanded "strong action".
"Fuming at cringe worthy ads of the perfume 'Shot'. They show toxic masculinity in its worst form and clearly promote gang rape culture!The company owners must be held accountable. Have issued notice to Delhi Police and written letter to I&B Minister seeking FIR and strong action," Maliwal said.
What incredibly tasteless and twisted minds it must take to think up, approve and create these stinking body spray ‘gang rape’ innuendo ads..!! Shameful.
— Farhan Akhtar (@FarOutAkhtar) June 4, 2022
A teenage girl was gang raped in Hyderabad-such incidents happen daily in India.. companies like @layerr_shot choose to make TV adverts joking abt & ‘cool-ifying’ rape & gangrape. Beyond disgusting! Not just tone deaf, also criminal! Absolutely shameful! What agency created it? https://t.co/8tRbDTfuez
— Swara Bhasker (@ReallySwara) June 4, 2022
This ad is not an accident. To make an ad, a brand goes through several layers of decision making. Creatives, script, agency, client, casting… DOES EVERYONE THINK RAPE IS A JOKE? Revelatory! This brand, the agency that made this ad need to be sued for the filth they’re serving. https://t.co/M3YjbljAYN
— RichaChadha (@RichaChadha) June 4, 2022
Fuming at cringe worthy ads of the perfume ‘Shot’. They show toxic masculinity in its worst form and clearly promote gang rape culture!The company owners must be held accountable. Have issued notice to Delhi Police and written letter to I&B Minister seeking FIR and strong action. pic.twitter.com/k8n06TB1mQ
— Swati Maliwal (@SwatiJaiHind) June 4, 2022
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Sanjay Raut demands re-election, alleges irregularities in EVMs during Maharashtra polls
Mumbai, Nov 25: Shiv Sena (UBT) MP Sanjay Raut on Monday demanded a re-election in Maharashtra using ballot papers, claiming there were irregularities with the electronic voting machines (EVMs).
Talking to reporters, Raut alleged several complaints about EVMs malfunctioning and questioned the integrity of the recently held elections.
The BJP-led Mahayuti won 230 out of 288 seats in the assembly elections, while the opposition Maha Vikas Aghadi managed 46 seats, with Shiv Sena (UBT) winning just 20 out of 95 seats it contested.
"We have received nearly 450 complaints regarding EVMs. Despite raising objections repeatedly, no action has been taken on these issues. How can we say these elections were conducted fairly? Hence, I demand that the results be set aside and elections be held again using ballot papers," Raut said.
Citing some instances, he said a candidate in Nashik reportedly received only four votes despite having 65 votes from his family, while in Dombivli, discrepancies were found in EVM tallies, and election officials refused to acknowledge the objections.
The Sena (UBT) leader also questioned the credibility of the landslide victories of some candidates, saying, "What revolutionary work have they done to receive more than 1.5 lakh votes? Even leaders who recently switched parties have become MLAs. This raises suspicions. For the first time, a senior leader like Sharad Pawar has expressed doubts about EVMs, which cannot be ignored."
Asked about the MVA's poor performance in the elections, Raut rejected the idea of blaming a single individual.
"We fought as a united MVA. Even a leader like Sharad Pawar, who commands immense respect in Maharashtra, faced defeat. This shows that we need to analyse the reasons behind the failure. One of the reasons is EVM irregularities and the misuse of the system, unconstitutional practices, and even judicial decisions left unresolved by Justice Chandrachud," he said.
Raut stressed that though internal differences might have existed within the MVA, the failure was collective.
He also accused the Mahayuti of conducting the elections in an unfair manner.
"I cannot call the elections fair given the numerous reports of discrepancies in EVMs, mismatched numbers, and vote irregularities across the state," Raut said.
