Founder Chairman of Kalyan Jewellers, Kalyanaram receives special award 44th IAA World Congress
Kochi, February 20, 2019: T. S. Kalyanaraman, Founder Chairman and Managing Director, Kalyan Jewellers, one of India’s largest and brand, was honoured with a special award at the 44th IAA World Congress held in Kochi.
The award bestowed by the International Advertising Association recognises the contribution of Kalyanaraman in building Kalyan Jewellers as a global endearing brand and taking it from a regional brand in Kerala to an International brand status.
Bollywood superstar Amitabh Bachchan, who is also the brand ambassador of Kalyan Jewellers was present at the event and presented the award to Kalyanaraman.
In his address Kalyanaraman said, “It is an honour to receive this award recognizing Kalyan Jewellers’ excellence in marketing communication”. He dedicated the award to the customers of the company and credited the success of the brand to its customers.
Recalling the initial days of the company, he recalled how the company grew from one store in Kerala to expanding to other states and eventually in abroad.
“The trust we shared with our customers was the foundation of our growth, we have also focused mainly on meeting the demands of our customer base by through communication and by reaching tastes and choices of people and local culture in respective region”.
“I believe it is this approach that has led us to success in markets as varied as the country we live in, as well as in markets abroad.” Kalyanaraman added.
“The award recognises the brand’s hyperlocal approach to advertising that is crafted specifically for the customer in each region. With brand ambassadors belonging to the states, taking the brand closer to the audiences and connecting in each region has been particularly successful. Regional celebrities like Nagarjuna, Prabhu, Shivraj Kumar and Manju Warrier, each with their unique fan following, enables the brand to build a strong bond with existing and potential customers. Of course, Amitabh Bachchan as the national brand ambassador is a strong push for the brand in the minds of the customers across the country” a press release from the company added.
Starting with a single showroom in 1993, the brand’s footprint today extends to 136 showrooms across India as well as in the GCC (Gulf Cooperation Council) in UAE, Qatar, Oman and Kuwait. The brand also has an online presence through ‘Candere’, its online jewellery portal.
Over the years, Kalyan Jewellers has set industry benchmarks with a customer-centric model that focuses on integrity, trust, quality, transparency and innovation.
About Kalyan Jewellers:
Headquartered in Thrissur in the state of Kerala, Kalyan Jewellers is one of the largest jewellery manufacturers and distributors in India. The company draws from its strong roots of over a century in the business of textile trading, distribution and wholesaling. Starting with the first jewellery showroom in 1993, Kalyan Jewellers has enjoyed a long-standing presence in the Indian market for over two decades. It has set industry benchmarks in quality, transparency, pricing and innovation.
Kalyan offers an array of traditional and contemporary jewellery designs in gold, diamonds and precious stones catering to the distinct needs of the customers. Kalyan Jewellers has now grown to 136 showrooms across India and West Asia.
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Porsche car crash case exposed systemic corruption: Pune police commissioner
Pune (PTI): The Porsche car crash case exposed "systemic corruption," but the Pune Police have successfully uncovered the nexus behind the replacement of the accused juvenile's blood samples with those of his mother, Police Commissioner Amitesh Kumar said on Wednesday.
The case made national headlines after the high-end car allegedly driven by the 17-year-old boy in an inebriated state mowed down motorcycle-borne IT professionals Anish Awadhiya and Ashwini Costa in the Kalyani Nagar area on May 19 last year.
"Last year’s Porsche car crash case sparked widespread discussions about Pune’s deteriorating social culture, alleged police corruption, and several other issues. Amid all the criticism, one positive aspect stood out: the case exposed systemic corruption.
"It also demonstrated how the police, working within the same system, managed to uncover the entire nexus behind the replacement of the juvenile’s blood samples with those of his mother," Kumar said while addressing Nasha Mukt Bharat Abhiyan, an initiative aimed at raising awareness against drug addiction, organised at Modern College.
He added that the juvenile has been released since he was a minor.
"However, his mother has remained in jail for over a year, and his father continues to be behind bars. Doctors from Sassoon Hospital and others involved are also still in jail," Kumar said, adding that one mistake by a child, and an attempt by his parents to cover it up, destroyed an entire family.
He said the police will follow up on this case until every guilty person is punished.
Kumar also appealed to students to stay away from intoxicating substances and drugs.
"You are not only endangering your own life but also putting your entire family at risk," he said, urging the youth not to fall prey to harmful addictions.
"Instead, stand strong and act as a force to ensure that drug abuse is curbed in your surroundings. We assure you of full police support," he added.
He further stated that if youth from all colleges unite and decide to end this menace, "the day is not far when not even one gram of drug will be sold in the city".
The investigation into the car crash had revealed that the juvenile's blood samples were replaced with those of his mother.
The roles of Dr Ajay Taware, head of the forensic department, Medical Officer Shreehari Halnor, and a hospital staffer came under scrutiny.
While the mother is currently out on bail, the juvenile’s father, Sassoon Hospital doctors Taware and Halnor, staffer Atul Ghatkamble, two middlemen, Ashpak Makandar and Amar Gaikwad, and others remain in jail for the alleged blood sample swap.
