"Update: And we're back!," Paytm said in a tweet.
On Friday morning, Google removed the Paytm app -- which facilitates use of wallet and payments bank services -- from the Play store.
However, users who had already downloaded the app could continue using the services.
"The app was blocked for violation of Play policies - a clarification of our policy was released earlier today ahead of the IPL tournament," Google said in an e-mailed response, adding that only the app availability on Play store was impacted.
Google, in a blog post earlier on Friday, had said it does not allow apps facilitating sports betting and will remove such apps from the Play store.
These policies are in place to protect users from potential harm, it added.
"We don't allow online casinos or support any unregulated gambling apps that facilitate sports betting. This includes if an app leads consumers to an external website that allows them to participate in paid tournaments to win real money or cash prizes, it is a violation of our policies," the blog post said.
Paytm founder Vijay Shekhar Sharma said the company has already removed the scratch cards which offered the cashbacks, complying with Google's concerns.
Stating that Google was not allowing it to acquire new customers by blocking Paytm's promotion, Sharma said India needs support for further growing the startup ecosystem.
"(Platforms like Google) are dominating platforms and with power comes responsibility. I believe that they should be responsible for this country's growth and startup ecosystem...India's ecosystem needs support, not stifling of innovation," he told news channel CNBC-TV18.
A Paytm spokesperson said the company had recently launched the 'Paytm Cricket League' on its consumer app for users to engage in their passion of cricket and get cashbacks.
"The game allows users to get player stickers after each transaction, collect them and get Paytm Cashback. Cashback is legal in India and we strictly follow all rules and laws of the land.
"Unfortunately, Google believes this to be a violation of its policies and has unlisted the Paytm Android app from the Play Store," the spokesperson told PTI.
The spokesperson added that the cashback feature has been removed and confirmed that the app has been restored on the Play store.
Google, in its blog post, had said that when an app violates its policies, it notifies the developer of the violation and removes the application from Google Play until the developer brings it into compliance.
"And in the case where there are repeated policy violations, we may take more serious action which may include terminating Google Play Developer accounts.
"Our policies are applied and enforced on all developers consistently," the blog post by Android Security and Privacy Vice President Product Suzanne Frey said.
There is often a surge in launches of such apps before major sporting tournaments like the IPL.
The latest season of the Indian Premier League (IPL) is scheduled to start from September 19 in the United Arab Emirates.
Meanwhile, Sonam Chandwani, Managing Partner at KS Legal & Associates, said, "Enforcement of compliance with Google's policies one day before IPL is scheduled to kickstart, is a preemptive attempt by Google to reinstate and remind developers of its stringent gambling policies."
She said in India, legislation puts a blanket ban on sports betting but fantasy sports is not illegal in most states.
"However, Google's policies will have an over-arching implication on apps in its Play Store.
"An undetermined implication would be the compliance of its policies by sports fantasy apps like Dream 11 and MPL that are not directly available on the Google Play Store platform but feature in advertisements and inducing similar effect on its user, eventually leading to a violation of its gambling policies," she noted.
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Bhatkal: The Karnataka unit of the All India Ideal Teachers Association (AIITA) has welcomed the Karnataka government’s decision to strictly ban school children from dancing to obscene songs during educational and cultural programmes in government, aided, and private schools across the state.
AIITA Karnataka State President M. R. Manvi congratulated the government for taking what he termed an important step to preserve the sanctity of education.
“Such decisions to safeguard the dignity of school children and uphold the values of education are the need of the hour. This rule should not be limited to government schools alone but must be strictly implemented in all private educational institutions as well,” he said.
He further urged the government to address other concerns within school programmes.
“The government should not only prohibit obscene dances in the name of school anniversaries, but also ensure that plays and dialogues that incite religious hatred are avoided. Schools should be centres of harmony, not platforms for spreading hatred,” he added.
According to a recent circular issued by the Department of School Education and Literacy, obscene dances are adversely affecting the mental health and moral values of students.
In this regard, schools have been advised to use songs that promote nationalism, positive thinking, the greatness of Kannada culture, and value-based traditions instead of inappropriate content during programmes.
The circular also emphasises that students should be dressed in decent attire.
AIITA also backed the department’s warning that disciplinary action would be taken against head teachers if such guidelines are violated. The association has further demanded that district Deputy Directors of Public Instruction strictly monitor the implementation of these rules.
