PM launches single brand 'Bharat' for subsidised fertilisers; 600 Kisan Samruddhi Kendras
New Delhi (PTI) The Centre has started a new scheme - Pradhan Mantri Bharatiya Jan Urvarak Pariyojana - One Nation One Fertiliser - under which it is mandatory for companies to market all subsidised fertilisers under single brand 'Bharat'.
Prime Minister Narendra Modi launched the single brand Bharat under the scheme during the two-day event PM Kisan Samman Sammelan 2022 being held here.
This is being done to prevent criss-cross movement of fertilisers and reduce high freight subsidy.
All subsidised soil nutrients - urea, di-ammonium phosphate (DAP), Muriate of Potash (MoP) and NPK - will be marketed under the single brand Bharat across the nation.
Modi also inaugurated 600 PM Kisan Samruddhi Kendras (PM-KSK) that will act as a one-stop-shop for farmers who can buy products and avail multiple services related to the agriculture sector.
The Centre intends to convert more than 3.3 lakh fertiliser retail shops in the country into PM-KSK in a phased manner.
The PM-KSK will supply agri-inputs like seeds, fertilisers and farm implements. It will also provide testing facilities for soil, seeds and fertilisers. Information about government schemes will also be provided.
During the event, the prime minister also launched Indian Edge', an e-magazine on fertilisers. It will provide information on domestic and international fertiliser scenarios, including recent developments, price trends analysis, availability and consumption, among others.
Union Agriculture Minister Narendra Singh Tomar and Chemicals & Fertilisers Minister Mansukh Mandaviya were also present at the programme.
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TN Assembly elections: Eight-month pregnant homemaker wins Thiru Vi Ka Nagar seat for TVK
Chennai (PTI): Before giving birth, she had already delivered a mandate—a symbol of hope for Thiru Vi Ka Nagar.
Echoing Delhi’s 2013 “common citizen” political churn associated with the rise of the Aam Aadmi Party (AAP), an eight-month-pregnant homemaker, M R Pallavi, has been elected as an MLA from Chennai’s Thiru Vi Ka Nagar constituency, emerging as one of the notable first-time faces of the Vijay-led TVK in the recently held Tamil Nadu Assembly elections.
In the narrow lanes of Thiru Vi Ka Nagar, a steady stream of media personnel has been making their way to Pallavi’s residence—a scene reminiscent of the result day in Delhi when journalists thronged the modest home of Rakhi Birla, who had won from Mangolpuri on an AAP ticket.
Pallavi, 36, a homemaker educated up to class XII, defeated the DMK candidate K S Ravichandran by a margin of 22,333 votes in the reserved Thiru Vi Ka Nagar Assembly constituency.
Tamilaga Vettri Kazhagam emerged as the single largest party by winning 108 seats, while DMK and AIADMK got 59 and 47, respectively.
Pallavi’s victory has drawn attention due to her personal circumstances. She campaigned extensively while eight months pregnant, going door-to-door to reach voters.
According to local accounts, she even fainted once during the campaign but continued her outreach.
She has not spoken to the media following her victory, as doctors have advised her to rest. Her husband, Rajesh, briefly recounted her campaign efforts.
A self-professed admirer of actor-turned-politician Vijay, Pallavi joined TVK soon after its formation and is now among its first-time legislators.
Doctors have advised her to be hospitalised around May 20, as she is expecting her second child. Ahead of that, voters in Thiru Vi Ka Nagar have entrusted her with representing them in the state Assembly.
Political observers say the rise of candidates like Pallavi signals a possible shift in Tamil Nadu’s political landscape, with voters backing a new party and candidates from non-traditional backgrounds.
