New Delhi, Mar 7: Swiggy's egg ad billboard for Holi has been taken down after a section of people expressed "outrage" on social media.
The advertisement said, "Omelette - Sunny side-up - Kisi ke sarr par. #BuraMatKhelo. Get Holi essentials on Instamart."
Though there is no official statement from Swiggy on the matter, a source told PTI, "The billboard ads were only in Delhi-NCR and have been taken down now."
Soon after the ad was put up, several people tweeted with the hashtag "HinduphobicSwiggy", urging people to boycott the food and grocery delivery service provider.
All India Sadhu Samaj member and former president of the Kutch Sant Samaj wrote, "Hey @swiggy, it's not okay to give selective gyan on Hindu festivals. Your Holi reel and Billboard is creating a wrong perception about Holi. You must apologize and take steps to promote cultural inclusivity."
VHP leader Sadhvi Prachi also objected as she wrote, "Hey Swiggy, why don't you give similar gyan on Eid/Christmas? Afraid of Sar Tan Se Juda gang? Since you serve diverse communities, it's important for you to learn to respect all religions. Remove your Holi ads."
While former president of Gujarat's Bharatiya Janata Yuva Morcha, Hardik Bhavsar said, "Immediately Uninstalled", former BJP MLA from Uttar Pradesh Arun Kumar Yadav wrote, "By promoting controversial billboards and posting reel, #HinduPhobicSwiggy has hurt the sentiments of millions of people. Swiggy must apologize to Hindu community and remove them immediately, or face consequences. Why is their lack of similar Ads during non Hindu festivals?"
Uninstalled Swiggy đ#HinduPhobicSwiggy pic.twitter.com/XPoHlAqxPs
â Ashwini Shrivastava (@AshwiniSahaya) March 7, 2023
Hey @Swiggy why don't you give Similar gyan on Eid/Christmas? Afraid of Sar Tan Se Juda gang? Since you serve diverse communities, it's important for you to learn to respect all religions. Remove your Holi ads. #HinduPhobicSwiggy pic.twitter.com/uV6m8jX3s1
â Dr. Prachi Sadhvi (@Sadhvi_prachi) March 7, 2023
The recent Billboard advertisement of @Swiggy is a clear attempt to defame Holi & create a negative perception among people. The lack of similar Ads for non-Hindu festivals shows a clear bias. Show some sensitivity and Apologize to Hindu community. #HinduPhobicSwiggy pic.twitter.com/vSomzhSiBO
â Elvish Yadav (@ElvishYadav) March 7, 2023
Let the Truth be known. If you read VB and like VB, please be a VB Supporter and Help us deliver the Truth to one and all.
New Delhi: Delhi Police on Monday stopped opposition Members of Parliament, including Lok Sabha Leader of Opposition Rahul Gandhi, from marching to the Election Commission of Indiaâs headquarters.
The protest march was organised to condemn alleged voter fraud and the Special Intensive Revision (SIR) of the electoral rolls in Bihar. Opposition MPs began their march from Parliamentâs Makar Gate towards the Election Commission office but were met with police barricades.
Some MPs reportedly climbed over the barricades in an attempt to move forward before being stopped by the police.