Mangalore: The IEEE Mangalore Subsection, in collaboration with the IEEE Student Branch of Bearys Institute of Technology (BIT), organized an insightful session titled "Engineering Your Brand: Personal Branding for Success." The event took place at the International Seminar Hall of BIT, attracting enthusiastic participation from first-year engineering students.
The session was inaugurated with a welcome address by Dr. Abdullah Gubbi, who underscored the significance of holistic development in students. He highlighted the need for cultivating not only academic excellence but also personal and professional growth skills. Dr. Gubbi encouraged the students to leverage this session as an opportunity to learn strategies essential for building a strong personal brand early in their educational journey.
The keynote speaker, Mohammed Faizal, Head of the Center for Professional and Organizational Development (CPOD) at PACE, shared his expertise in personal branding and professional development. He emphasized the core principles of creating a robust personal brand, urging students to stay focused on their goals, uphold honesty in their endeavors, and maintain consistency in their efforts. Faizal also stressed the importance of viewing failures as valuable learning experiences, noting that the ability to "learn to fail" is crucial for achieving long-term success.
Furthermore, Faizal inspired the students to strive for a lasting impact in their professional lives, encouraging them to build a legacy that extends beyond individual accomplishments. His advice on developing and sustaining a personal brand was well-received, with students actively engaging in the interactive session.
The event concluded with a vote of thanks delivered by Prof. Joyson M from the Department of Basic Science, expressing gratitude to Faizal for his valuable insights and to the participants for their involvement.



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Mumbai (PTI): Maharashtra Chief Minister Devendra Fadnavis on Tuesday said 'digital arrest' is a fraud and not legally tenable, appealing to people to guard against cyber theft.
There is nothing like a 'digital arrest' in the law, he asserted while intervening in a Question Hour debate on the issue raised by SP's Abu Azmi in the state assembly.
The chief minister emphasised that if victims report the cyber frauds to helpline 1930 within the critical "golden hour" (critical for stopping fraudulent transactions), about 90 per cent of the money can be recovered.
"I want to tell citizens that there is nothing called digital arrest in law. If you get a phone call or video call telling you that you are under digital arrest...understand it's a fraud and report to 1930 (cybercrime helpline number)," Fadnavis said.
Explaining the modus operandi, the CM said in such frauds, a victim gets a video call and is told that the person on the other side is a CBI, police or customs officer.
"He tells you that a parcel in your name has come and drugs are found in it. You are under digital arrest and asked not to move away from the screen and online money transfer is done by the scared victims," he pointed out.
Fadnavis expressed concern that despite awareness and cyber protection systems in place, several people have fallen victim, including retired IAS and defence officers.
In such cases of fraud, the mastermind is based abroad, in countries with which India doesn't have any treaty. The online money transfers are sent to bank accounts in foreign countries, he noted.
"If the victims report to 1930 in the 'golden hour', at least 90 per cent of the money is recovered. We have the cyber safety system in place," the CM stressed.
