Kasaragod (PTI): The 'Spice Coast' in the far north of Kerala, better known as North Malabar, will bask in myriad colours and the pomp and splendour of the cultural extravaganza titled 'Bekal International Beach Festival' from December 24.
Chief Minister Pinarayi Vijayan will inaugurate the 10-day first international beach festival, that captures the wholeness and the essence of the district's cultural and artistic uniqueness and displays the rich cultural diversity and grandeur of the country, at the majestic Bekal Beach Park.
Around five lakh people from across the globe are set to revel at the festival that will be staged at the three venues of Chandragiri, Thejaswini, and Payaswini, organisers said.
The festival which also aims at revitalising the district's development by showcasing its potential, will offer a feast of cultural and musical nights, along with food festivals that capture the cuisine of Kasargod, exhibitions, and tour programmes.
Beach sports, which is staged on foreign shores, is the prime attraction of the fest.
Tourists from different parts of the world, especially from the Arab world, are expected to swarm and enjoy the event.
C H Kunhambu, MLA, said the festival would reflect the historical face of Kasargod.
"By conducting the festival, the diverse identity and culture-rootedness and legacy of Kasargod, also called the Sapthabhasha Sangamabhoomi' (the land where seven languages meet) could be proudly conveyed in front of a global audience," he said.
He complimented the local people for their wholehearted support in cutting caste-religion-political barriers to organise the event in a grand manner.
Kunhambu said the festival would reflect a cross-section of the culture and the unique identity of the land.
National artistes will stage their events at Chandragiri while Thejaswini will witness the programmes of Kudumbasree workers and in Payaswini, the artists from the district will stage their select traditional art forms at the same time.
Prominent figures from the political, cultural, and literary spheres will deliver cultural talks before the staging of the events at the main venues.
A total of two and a half lakh tickets have already been sold, said the legislator.
The event is being held conforming to the green protocols.
Kunhambu said Kasargod will become a mini-India by embracing and parading its artistic, cultural, linguistic, and social diversities during the festival. The venue is spread over 50 acres.
A host of famed artists including the likes of Nooran Sisters, Sithara Krishnakumar, Vidhu Prathap, Shabnam Riyaz, Mohammed Aslam, Praseetha Chalakkudy, Mattannur Sankarankutty Marar, and Stephen Devassy among others will perform on the festival days.
The other events to be staged on various days include helicopter ride, robotic show, kite fest, flower show, sand art, water sports, bridal fashion contest, beauty cutie-kids fashion show, national business trade expo, B2C FLEA Market, education expo, automobile expo, and an aqua show.
Over 1,000 international, national and local artists will perform at the beach festival, while eminent personalities like the Cuban Ambassador Alejandro Simancas Marin are expected to grace the event, an official statement said.
A special tour package named Yathrashree' is made available for tourists through Kudumbasree to explore exotic tourist destinations in the Kasargod district.
The tourists can also experience the traditional foods of Kasargod as well as the arts of Theyyam, Alaamikkali, and Yakshagana. The festival tickets are in digital form with QR code and are sold through Kudumbashree and Cooperative banks.
The Bekal International Beach festival is organised by Bekal Resorts Development Corporation (BRDC) in association with the District Tourism Promotion Council, Kudumbashree, Asmi Holidays, and the local self-government bodies in the district, the statement added.
The event would conclude on January 2.

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Dakar (AP): Malian Minister of Defence Gen. Sadio Camara was killed in an attack as jihadi and rebel forces seized towns and military bases across the country, according to a military officer and two other sources on Sunday.
There was no immediate comment from the Malian government.
“Unfortunately, the Ministry of Defence, Gen. Sadio Camara, has been killed during the attack which targeted his house yesterday,” said a military official who spoke on condition of anonymity because he did not have permission to speak to the media.
Two other people, a civil society leader and a security member, confirmed the information.
Separatist fighters on Saturday joined Islamic militants in launching one of the biggest coordinated attacks on the Malian army in the capital and several other cities that left at least 16 wounded.
The separatists have been fighting for years to create an independent state in northern Mali, while al-Qaida and Islamic State group-aligned militants have been fighting the government for over a decade.
Malian troops and Russian mercenaries withdrew from the northern city of Kidal after the attacks, the rebels said Sunday.
A spokesperson for the Tuareg-led Azawad Liberation Front, or FLA, a separatist group, said the Russian Africa Corps troops and the Malian military withdrew from the city after an agreement was reached for their peaceful exit.
“Kidal is declared free,” said FLA spokesperson Mohamed El Maouloud Ramadan.
The Malian army did not respond to requests for comment but in an earlier statement said they were “tracking down terrorist armed groups in Kidal.”
The separatists have been fighting for years to create an independent state in northern Mali. Kidal had long served as a stronghold of the rebellion before being taken by Malian government forces and Russian mercenaries in 2023. Its capture marked a significant symbolic victory for the junta and its Russian allies.
It was the first time the separatists worked alongside the al-Qaida-linked militant group JNIM, which also claimed responsibility for Saturday's attacks on Bamako's international airport and four other cities, including Kidal, in central and northern Mali.
“This operation is being carried out in partnership with the JNIM, which is also committed to defending the people against the military regime in Bamako,” Ramadan said.
Wassim Nasr, a Sahel specialist and senior research fellow at the Soufan Center security think tank, said that the coordination between the two groups, as well as the explicit call for the Russian military to leave, is new.
“The coordination, conducting attacks all over the country at the same time, real coordination on the military level but also on the political level because both claims of both groups they acknowledged that they worked together, this is a first,” said Nasr.
Mali government spokesperson Gen. Issa Ousmane Coulibaly said on state television late Saturday that 16 people were wounded, including civilians and military personnel, and that several militants were killed. He did not provide a death toll.
The governor of Bamako's district, Abdoulaye Coulibaly, announced a three-day overnight curfew, from 9 p.m. to 6 a.m.
The Economic Community of West African States has condemned the attacks and called on “all states, security forces, regional mechanisms and populations of West Africa to unite and mobilize in a coordinated effort to combat this scourge.”
The separatists called on Russia to “reconsider its support for the military junta in Bamako, whose actions have contributed to the suffering of the civilian population.”
Following military coups, the juntas in Mali, Niger, and Burkina Faso turned from Western allies to Russia for help in combating Islamic militants. But the security situation has worsened in recent times, with a record number of attacks by militants. Government forces have also been accused of killing civilians they suspect of collaborating with militants.
In 2024, an al-Qaida-linked group claimed an attack on Bamako's airport and a military training camp in the capital, killing scores of people.
Ulf Laessing, head of the Sahel program at the Konrad Adenauer Foundation, said that while the attacks were a major blow to the credibility of Mali's Russian partners, JNIM is unlikely to take control of Bamako in the near term due to opposition from the local population.
“The attacks are a major blow to Russia as the mercenaries had no intelligence about the attacks and were unable to protect major cities. They have unnecessarily worsened the conflict by not distinguishing between civilians and combatants,” Laessing said.
