Mangaluru: The Department of Commerce and Management at Yenepoya Institute of Arts, Science, Commerce, and Management (YIASCM), affiliated with Yenepoya (Deemed to be University), organized the 3rd Series of the Enlightened Master Class in Digital Marketing on March 20, 2024, at Kulur Campus, Mangaluru.

The event commenced with Mahammad Shahid, Head of the Department of Commerce, extending a warm welcome to the delegates. Dr. Arun A Bhagwath, the Principal and Dean Faculty of Science, emphasized the importance of global knowledge and mastering new-age skills in Digital Marketing for students' holistic development.

Experts, Dr. Simon Fraser and Craig Leith from Robert Gordon University, Scotland, served as Resource Persons for the session. Their presentations covered various aspects of digital marketing, including market analysis, consumer behavior, branding strategies, and digital advertising methodologies, aiming to equip students with the necessary tools and techniques for success in the field.

Vice Principals Dr. Shareena P, Dean Faculty of Commerce and Management, Dr. Jeevan Raj, and Narayan Sukumar A added weight to the event. The resource persons from Robert Gordon University were honored in a traditional manner as a token of appreciation for their contributions.

The session, held from 10 am to 12:30 pm, marked the third part of the series, with the preceding two sessions conducted online. A total of 250 students from B. Com, BBA, and MBA programs actively participated, demonstrating their enthusiasm for learning. Notable attendees included representatives from Robert Gordon University and the International Skill Development Corporation, as well as faculty members from Yenepoya Deemed University.

Sheetal Nayak, Assistant Professor, managed the proceedings as the Master of Ceremony, while Mr. Subramani K, Assistant Professor, coordinated the event.

 

 

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Imphal (PTI): People protesting the death of two children in a recent bomb blast in Manipur clashed with security forces during a torch rally in the state capital Imphal, police said.

Two children died in a bomb blast at Tronglaobi in Bishnupur on April 7. The Imphal Valley districts have been witnessing daily protests over the incident.

A seven-km-long torch rally was brought out from Mayai Lambi to Keishamthong in Imphal West district on Monday night, but the participants turned violent and clashed with the security forces, a police officer said.

Security forces fired several rounds of tear gas shells in Keishamthong area after hundreds of protesters defying curfew demanded they be allowed to proceed for another 200 metres towards Keisampat area, which is close to the Lok Bhavan and the BJP state office, he said.

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Orders prohibiting the movement of any individuals outside their respective homes are in force in all the five valley districts from 5 pm to 5 am.

"Protesters pelted the security forces with stones and iron pellets from catapults, endangering the lives of the heavily outnumbered security forces," the officer said.

Manipur Police have, meanwhile, arrested 19 people for violating curfew and committing offences, including blocking roads and damaging public property, in the Greater Imphal area. They were nabbed from different parts of Imphal West district on Sunday, a police statement said.

In the Ukhrul district headquarters, a candlelight vigil was held on Monday night to honour the two Tangkhul Naga civilians who were killed in an ambush in TM Kasom area in the district on April 18.

Various civil society organisations from both the valley and hill areas strongly condemned the brutal killings, alleging that the victims were shot by Kuki militants using sniper rifles.