Facebook launches 'Instagram Lite' for emerging markets
San Francisco, June 28: In a bid to add another billion users from emerging markets including India, Facebook-owned Instagram has quietly released a lighter version of its app called "Instagram Lite" for Android on Google Play App Store.
Although Facebook was yet to release an official statement, the appearance of 'Instagram Lite' on Google Play Store is a likely pilot run in a select countries to begin with.
There are millions of smartphone users in India who still have old variants with slow 2G Internet connectivity and "Instagram Lite" app can help them get in touch with friends and family.
"The 'Instagram Lite' app is small, allowing you to save space on your phone and download it quickly," read the app's description on Play Store.
"At just 573 kilobytes, 'Instagram Lite' is 1/55th the size of Instagram's 32MP main app. It lets you filter and post photos to the feed or Stories, watch Stories and browse the Explore page, but currently lacks the options to share videos or Direct message friends," TechCrunch reported on Thursday.
With this new version of the photo messaging app, users using older phones with less storage space or slower internet connections, would have access to Instagram without having to delete photos, apps or wait longer and pay more to download it.
The app would run on Android versions 5.0 and up.
"We are testing a new version of Instagram for Android that takes up less space on your device, uses less data and starts faster," an Instagram spokesperson told TechCrunch earlier.
With over a billion users, Instagram is a very popular app from the Facebook family.
Facebook launched "Facebook Lite" in 2015 which had 200 million users by the end of last year. Facebook "Messenger Lite" came in April this year.
Aiming to take on Google-owned YouTube, Instagram this month announced it would allow users to upload videos up to one hour in length, up from the previous one-minute limit.
"We launched IGTV (a button inside the Instagram home screen, as well as a standalone app) at an event featuring many of the Instagram creators who'll make it great," the company wrote in a blog post.
Not just celebrities, IGTV will let all users be a creator and let them upload vertical videos through Instagram's app or the web.
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Karnataka new excise policy: Local liquor to get costlier, premium may get cheaper
Bengaluru: The state government on Monday rolled out a new excise policy that shifts from the decades-old bulk litre-based system to a model based on alcohol content in beverages, Deccan Herald reported.
Karnataka becomes the first state in India to adopt this model. The change is expected to make lower-priced liquor costlier, while some premium brands may see a reduction in prices.
A senior Excise Department official said: “The policy is being implemented from today (May 11). The Karnataka Excise (Excise Duty and Charges) (2nd Amendment) Rules, 2026, notified after a public consultation on a draft released on April 18, slashes the number of excise slabs from 16 to 8.”
Local liquor manufacturers have alleged that the policy favours multinational companies producing beer and spirits over domestic distilleries.
According to the Karnataka Brewers and Distillers Association (KBDA), the first five slabs, which cater to the common man, house the maximum number of state-owned distilleries and contribute nearly 70-75% of the state’s excise revenue, have seen their Additional Excise Duty (AED) rise by 20-30%.
In contrast, slabs 6 to 8, which include products from multinational companies such as United Spirits, Bacardi, Heineken, Carlsberg, and Anheuser-Busch, have seen AED reduced by 10-15%. The association said that while larger companies can absorb pricing shifts across their diverse portfolios, smaller regional distilleries limited to budget liquor may face volume contraction and potential closure.
A senior KBDA member said the price of a 180 ml bottle in the lowest slab, which was around Rs 63 last year, has already risen to Rs 80, and the new policy is set to push that price further to Rs 105 a jump driven by a 42.8% tax bracket.
