San Francisco, Sep 14 : In a bid to curb the spread of misinformation, social networking giant Facebook is now expanding its fact-checking capabilities to all of its third-party analysis partners around the world to examine the authenticity of the photos and videos shared on the platform.
"We have built a Machine Learning (ML) model that uses various engagement signals, including feedback from people on Facebook, to identify potentially false content and then send to the fact-checkers for review who analyse the content metadata along with other information to assess the truth or falsity of a photo or video by combining these skills with other journalistic practices or government agencies," Facebook said in a statement late on Thursday.
Based on testing and research, the social networking company claimed that misinformation in photos and videos falls into three categories -- manipulated or fabricated, out-of-context and text or audio claim -- which the platform aims to monitor and reduce.
"We use optical character recognition (OCR) to extract text from photos and compare that text to headlines from fact-checkers' articles and now we are also working on new ways to detect if a photo or video has been manipulated," the company added.
According to Tessa Lyons who is a Product Manager at Facebook, the company started its work on misinformation with articles because that was what people in the US said was the most prevalent form of false news they were seeing.
"What they would do is they will share articles that contain misinformation - and people would be surprised by the headlines because they were false. So, they will click on those articles and land on websites where bad actors were monetising their impressions with ads," Lyons said.
Expanding the fact-checking capabilities of Facebook to third-party partners would add more ratings on the accuracy of the content circulating on the platform using which it would be easier to improve the credibility of Facebook's ML model.
Let the Truth be known. If you read VB and like VB, please be a VB Supporter and Help us deliver the Truth to one and all.
Bengaluru: Amid ongoing allegations of discrimination against outsiders in Bengaluru based on language, a recent research by the Institute for Social and Economic Change (ISEC) has found that 96% of migrant workers from northeastern states feel safe in the city, describing it as a migrant-friendly place.
The research, as cited by Deccan Herald on Wednesday, aimed to document the experiences, challenges, and coping strategies of northeastern migrants living in Bengaluru. The study, titled "Gender and Identity: With Reference to the North-Eastern Migrants in Bengaluru," was authored by Dr Channamma Kambara and Dr Malini L. Tantri of ISEC. It surveyed 796 migrants from various northeastern states.
The migrants highlighted Bengaluru's job opportunities, good climate, and friendly, accommodative environment. They said the capital city offers safety and acceptance, with relatively low levels of discrimination and racism. Many expressed satisfaction with work culture, access to services, and food options.
Interestingly, the research found that 52% of respondents felt that there is greater unity among northeastern members in Bengaluru compared to their native states.
The study also revealed that a significant number of migrants, particularly women, showed a preference for settling down in Bengaluru.
However, about 28% of respondents reported facing subtle discrimination at the workplace, primarily linked to language barriers, pay disparity, gender bias, and religion.
"Nonetheless, the migrants also attend various cultural, social and festive events where they are not discriminated except that the migrants cannot follow the language and culture," the research noted.