Bangalore: In the ever-changing world of marketing, companies are constantly looking for new and innovative ways to promote their products. One recent trend that has taken the world by storm is the use of memes, and a Bengaluru-based company is taking this to the next level by hiring a dedicated "Chief Meme Officer" with a generous salary package of over 1 Lakh. Meanwhile, traffic and police authorities have also started to find one’s feet into the “Memeing” way of making the public aware of the rules and guidelines.
In one such instance, The Bangalore City Police on Sunday added a touch of humor to the RCB fan’s Sunday, with a tweet saying “Eee sala....trophy bagge gottilla, guidelines follow maadi parking pakka sigutte,” (We Don’t know about the Trophy, but do follow the guidelines you will certainly get a parking spot).
We need more of these drives tonight.
— ಬೆಂಗಳೂರು ನಗರ ಪೊಲೀಸ್ BengaluruCityPolice (@BlrCityPolice) April 2, 2023
But only STRAIGHT DRIVES on the road tonight.
DO NOT DRINK AND DRIVE or you'll be the next wicket 🤦🏻 pic.twitter.com/G0J8B1a4Dw
Eee sala....trophy bagge gottilla, guidelines follow maadi parking pakka sigutte. https://t.co/ETZIjvGFl4
— ಬೆಂಗಳೂರು ನಗರ ಪೊಲೀಸ್ BengaluruCityPolice (@BlrCityPolice) April 2, 2023
In addition to the above tweet,The police department's Twitter handle joined the meme marketing trend with its Witty Tweets on Road Safety during IPL 2023, as they wrote “We need more of these drives tonight. But only STRAIGHT DRIVES on the road tonight. DO NOT DRINK AND DRIVE or you'll be the next wicket.”
The tweets have received an overwhelming response over the sphere. Using memes in marketing and public service announcements has been well-received by the public, highlighting the power of humor and social media to effectively spread messages.
Amidst the scorching heat, RCB’s spectacular win against Mumbai Indians, however, proved to be an exhilarating one for RCB fans, particularly fans of Virat Kohli, as it stoked their enthusiasm for the tournament.
RCB dominated Mumbai Indians in their opening match of IPL 2023, winning by eight wickets in Bengaluru. Virat Kohli and Faf du Plessis put on a stunning 148-run opening partnership, with du Plessis scoring 73 off 43 balls. Mumbai Indians struggled early on and were 48/4 in 8.5 overs, but Tilak Verma's unbeaten 84 off 46 balls helped them reach a respectable total of 171/7. Verma combined with Nehal Wadhela and Arshad Khan to take the team out of trouble, but RCB comfortably chased down the target with Kohli remaining unbeaten on 82 off 49 balls.
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Itanagar (PTI): Eleven more bodies were retrieved on Saturday from the deep gorge in Arunachal Pradesh's Anjaw district, where a mini-truck on which 22 labourers from Assam were travelling fell, an official said.
With this, 17 bodies have been recovered from the accident site, Anjaw's deputy commissioner Milo Kojin said.
He said three more bodies will be brought out on Sunday.
The operation, being conducted by a joint team of the NDRF and Army, resumed at 6 am.
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"The retrieval process was extremely difficult because of the treacherous terrain, and the gorge is very deep," Kojin said.
The operation was suspended around 4 pm due to low visibility and will be resumed on Sunday morning, he said.
"One person is still missing, and a search operation will be carried out tomorrow," he added.
The accident happened on the evening of December 8, around 40 km from Hayuliang towards Chaglagam in the district. On the evening of December 10, one survivor managed to climb out of the gorge and reach a nearby Border Roads Task Force (BRTF) labour camp, following which the authorities were alerted.
Six bodies were recovered from the gorge on Friday and handed over to their families on Saturday.
