Jeusalem, Sep 15: A missile fired from Yemen landed in an open area in central Israel early Sunday, the Israeli military said, in the latest reverberation from the nearly yearlong war in Gaza.

The early morning attack triggered air raid sirens, including at Israel's international airport, where local media aired footage of people racing to shelters. There were no reports of casualties or damage, and the airport authority said operations resumed as normal shortly thereafter.

A fire could be seen in a rural area of central Israel, and local media showed images of what appeared to be a fragment from a missile or interceptor that landed on an escalator in a train station in the central town of Modiin. The military said the sound of explosions in the area came from interceptors.

Yemen's Iran-backed Houthi rebels have repeatedly fired drones and missiles toward Israel since the start of the war in Gaza between Israel and the Palestinian group Hamas, but nearly all of them have been intercepted over the Red Sea.

The Houthis did not claim Sunday's attack directly, but rebel officials appeared to boast about it.

Hashim Sharaf al-Din, a spokesperson for the Houthi-run government, said Yemenis will celebrate the birthday of Islam's Prophet Muhammad while “the Israelis will have to be in shelters.” Another senior Houthi official, Hezam al-Asad, posted a taunting message in Hebrew on the social platform X.

In July, an Iranian-made drone launched by the Houthis struck Tel Aviv, killing one person and wounding 10 others. Israel responded with a wave of airstrikes on Houthi-held areas of Yemen.

The Houthis have also repeatedly attacked commercial shipping in the Red Sea, in what the rebels portray as a blockade on Israel in support of the Palestinians. Most of the targeted ships have no connection to Israel.

The war in Gaza, which began with Hamas' October 7 attack into southern Israel, has rippled across the region, with Iran and allied groups attacking Israeli and US targets and drawing retaliatory strikes from Israel and its Western allies. On several occasions, the strikes and counterstrikes have threatened to trigger a wider conflict.

International carriers have cancelled fights into and out of Israel on a number of occasions since the start of the war, adding to the war's economic toll on the country.

Iran supports many groups across the region, including Hamas, the Houthis and Lebanon's Hezbollah, its most powerful ally, which has traded fired with Israel on a near-daily basis since the war in Gaza began. Iran and its allies say they are acting in solidarity with the Palestinians.

The military said around 40 projectiles were fired from Lebanon early Sunday, with most intercepted or falling in open areas.

The strikes along the Israel-Lebanon border have displaced tens of thousands of people on both sides. Israel has repeatedly threatened to launch a wider military operation against Hezbollah to ensure its citizens can return to their homes.

Hezbollah has said it would halt its attacks if there is a cease-fire in Gaza. The United States and Arab mediators Egypt and Qatar have spent much of this year trying to broker a truce and the release of scores of hostages held by Hamas, but the talks have repeatedly bogged down.

In recent weeks, Prime Minister Benjamin Netanyahu has insisted on lasting Israeli control over the Gaza side of the border with Egypt, which Israeli forces captured in May. He has said Hamas used a network of tunnels beneath the border to import arms, allegations denied by Egypt, which along with Hamas is opposed to any lasting Israeli presence there.

An Israeli military official said late Saturday that of the dozens of tunnels discovered along the border, only nine entered Egypt, and all were found to have been sealed off. The official, who spoke on condition of anonymity to discuss sensitive intelligence, said it was not clear when the tunnels were sealed.

The discovery appeared to weaken Netanyahu's argument that Israel needs to keep open-ended control of the corridor to prevent cross-border smuggling.

Egypt has said it sealed off the tunnels on its side of the border years ago, in part by creating its own military buffer zone along the frontier.

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New Delhi (PTI): External Affairs Minister S Jaishankar on Saturday extolled the idea of 'Brand Bharat' and said it is "statement of authenticity" in representation, articulation or beliefs, and equally a message that "we are now more comfortable in our own skin".

In a virtual address at India Ideas Conclave, he also underlined that it is also the "brand of Vishwa Bandhu" as on the big stage, a "multi-vector approach" engages the Quad and BRICS, Russia and Ukraine, Israel and Iran and the Global North and Global South.

Nations, like people, enterprises or services, have a reputation. When deeply entrenched into consciousness and easily recognisable, that becomes a brand. Obviously, it is related to the merits of the product and its track record, he said.

"When it comes to a country, the national brand is obviously a fusion and aggregation of different facets of its life. On the global stage, it is much more an integrated positioning of a multiple endeavors. We, in the world of diplomacy, have that responsibility. My thoughts today are about how we discharge that for an India that is more Bharat," Jaishankar said.

In his address, the external affairs minister encapsulated the journey of India from freedom struggle to gaining independence and the course the country took in the succeeding decades.

"Our initial decades after independence saw us struggling with the brand challenge. Given the ground situation, this was not unsurprising. A society recovering from two centuries of colonialism obviously had to painstakingly build itself up, creating new capabilities, institutions and practices," he said.

But at the end of the day, India entered the next century "intact as a polity, energetic as an economy and optimistic as a society".

"None of that could have been taken for granted and some, in fact, failed to make it," he underlined.

The Union minister, who virtually addressed the conclave hosted by India Foundation, lamented that earlier the country, at the global level, was "seen as sizeable player about whom there was limited expectation", and said, however, the last decade has seen a "big shift" in that regard.

"Economically, we are now perceived as much easier to do business. The transformation underway in infrastructure is also increasingly appreciated.

Whether it is the airports, metros, highways or railways, the achievements of the last decade stand out even by global standards. Perhaps, nothing has been more impactful than our embrace of digital technologies," he added.

Jaishankar then went on to expound what is 'Brand Bharat'.

"Bharat is a statement of authenticity, be it in representation, articulation or beliefs. Even our economic energies required a connotation of Atmanirbharta in that background," he asserted.

"It is equally a message that we are now more comfortable in our own skin, drawing on our own past, fashioning our own lexicon and advancing our own ideas," the Union minister added.

He said while recognising these developments, let us also realise that "we are not just one more country".

"Our history, tradition, culture and heritage makes us stand out. We are one of the rare ancient civilisations that have made a successful transition to a nation state. In the past, when our overall standing was less, perhaps this did not count for that much. But when juxtaposed with our achievements in so many fields, it now assumes very different connotation," Jaishankar added.

It is in this context that "we should reflect on Brand Bharat. The very term captures the civilisational aspect, while underlining how much more rooted we have become", he said.

"In a world asserting its independence from a globalised elite, it is an effort to engage the world more on our terms. The formulation of standing on the two legs of technology and tradition is one effective way of expressing Brand Bharat," Jaishankar said.

Coming from the domain of diplomacy, India naturally seek to advance that brand in more specific terms. That means defining how Bharat approaches the world, he said.

"There are a range of answers. The Global South sees a powerful advocate and the driver of Vaccine Maitri. Neighbours recognise a generous and non-reciprocal partner who stood by them during Covid, financial meltdowns or natural disasters. Democracies appreciate a confident partner whose choice has helped universalise their shared attributes," the minister asserted.

"The immediate region and beyond value an emerging 'first responder' and contributor to global goods. And on the big stage, a multi-vector approach engages the Quad and BRICS, Russia and Ukraine, Israel and Iran and the Global North and South. This is the brand of Vishwa Bandhu," he said.