Zomato rolls back green uniform for Pure Veg Fleet
New Delhi (PTI): Amid a backlash over its policy to introduce a new "Pure Veg Mode" service, Zomato CEO Deepinder Goyal on Wednesday said the company will roll back the move to introduce green uniform for its new fleet, clarifying that all its riders will continue to wear red.
The Zomato CEO was in the eye of a storm after the launch of a "Pure Veg Mode" service, intended for strictly vegetarian customers in India, to be delivered by a "Pure Veg Fleet". Netizens expressed concern over the move, saying that some societies and RWAs may not allow Zomato's regular fleet to enter on the basis of the red-green colour segregation.
"While we are going to continue to have a fleet for vegetarians, we have decided to remove the on-ground segregation of this fleet on the ground using the colour green. All our riders -- both our regular fleet, and our fleet for vegetarians, will wear the colour red," Goyal said in an update post on X, formerly Twitter.
He explained that the fleet meant for vegetarian orders would not be identifiable on the ground but would show on the Zomato app and reassured customers that their veg orders would be served by the Veg Only fleet.
Elaborating on the rationale behind the decision, Goyal said this will ensure that Zomato's red uniform delivery partners are not incorrectly associated with non-veg food, and blocked by any RWAs or societies during any special days.
Further, He emphasised, "our riders' physical safety is of paramount importance to us", adding, "We now realise that even some of our customers could get into trouble with their landlords, and that would not be a nice thing if that happened because of us".
Goyal concluded the long post on X by thanking netizens for their input as he said, "You made us understand the unintended consequences of this rollout. All the love, and all the brickbats were all so useful - and helped us get to this optimal point".
In a long late-night post on X on Tuesday, the Zomato CEO had said the food delivery platform will "roll it back in a heartbeat" in case it witnesses significant negative social repercussions arising from the move.
Goyal had also sought to allay concerns expressed by some users that some societies and RWAs may not allow Zomato's regular fleet to enter, after the launch of the "Pure Veg Fleet" in India for its pure vegetarian customers.
"There's an opinion that some societies and RWAs will now not let our regular fleet in. We will stay alert for any such cases and work with these RWAs to not let this happen. We understand our social responsibility due to this change, and we will not back down from solving it when the need arises," Goyal had said.
He elaborated upon the reason behind the introduction of the company's "Pure Veg Mode" service.
"But why did we need to separate the fleets? Because despite everyone's best efforts, sometimes the food spills into the delivery boxes. In those cases, the smell of the previous order travels to the next order and may lead to the next order smelling of the previous order. For this reason, we had to separate the fleet for veg orders," the Zomato CEO said.
He further emphasised that the new service strictly serves a dietary preference irrespective of a person's religion or caste.
"I would like to repeat that this feature strictly serves a dietary preference. And I know there are a lot of customers who would never order food from a restaurant which serves meat, irrespective of their religion/caste," Goyal said.
He also informed that participation in the company's Veg delivery fleet will not discriminate on the basis of its delivery partner's dietary preferences.
He concluded the post by promising that Zomato will roll back the Pure Veg Mode service in the event of significant negative social repercussions.
"And I promise, that if we see any significant negative social repercussions of this change, we will roll it back in a heartbeat," Goyal said.
He announced the launch of a "Pure Veg Mode" service on Tuesday to cater to customers who have pure vegetarian dietary preferences.
Goyal cited feedback from vegetarian customers as the reason for the launch of the new service and informed that the online food delivery platform is also introducing a "Pure Veg Fleet" in India for customers who follow a 100 per cent vegetarian diet.
In a series of posts on X, formerly Twitter, Goyal stated that India has the highest percentage of vegetarians globally, and these new features were launched based on their feedback.
Update on our pure veg fleet —
— Deepinder Goyal (@deepigoyal) March 20, 2024
While we are going to continue to have a fleet for vegetarians, we have decided to remove the on-ground segregation of this fleet on the ground using the colour green. All our riders — both our regular fleet, and our fleet for vegetarians, will…
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Gruha Jyothi, drought in state contribute to 11.35 pc increase in power consumption in 2023-24
Bengaluru: The overall power consumption on domestic basis across Karnataka has increased by 11.35 per cent between August 2023 and July 2024, with all electricity supply companies (escoms), except the Bengaluru Electricity Supply Company (BESCOM), recording a rise of 10 to 19.75 per cent this year.
The power use has increased by 3.76 per cent within BESCOM limits, which includes not only Bengaluru Urban and Rural districts but also other districts like Ramanagar, Tumakuru, Kolar, Chikkaballapur, Davanagere and Chitradurga in 2023-24, reports Deccan Herald.
The increase is being attributed to the extension in drought and high-temperature days in the state as well as to the implementation of the Gruha Jyothi scheme by the state government, as the number of beneficiaries has increased during said period by 7.13 per cent.
In contrast to the hike witnessed in the state this year, Karnataka had recorded a 4.64 per cent increase in power consumption in 2022-2023, as households had used 16,089 million units (MUs) in 2023-24, which was 1,263 MUs higher than the number of units consumed in 2022-23.
While the six escoms in Karnataka provides electricity to around 1.98 crore households in total, more than 1.69 crore users have enrolled for Gruha Jyothi. Of these, 1.6 crore users have availed of the benefits of the scheme.
The government had given a 10 per cent buffer on the average power consumption of 2022-23, for the households to receive zero-electricity bill, with Energy Department sources informing that the state government had predicted the power consumption in Karnataka to rise by 10 per cent at most, as compared to 2022-23.
The state government had, however, not allocated additional funds in the budget for the scheme, although it has been clearing escom dues regularly, a senior officer has said.
Another senior officer confirmed that drought and high temperatures have contributed to the increased household power consumption across the state. However with good rainfall this year, the power consumption could be expected to return to its average level, the officer added.
Low rainfall in the summer of 2023 had reduced the power supply in the state, forcing escoms to also reduce supply to irrigation pumpsets. Several areas in the state also used to report scheduled load shedding. There have been instances where the government has purchased power from private players and national grid at Rs 7.42 to Rs 10 per unit during peak season, said the officer.
The state currently depends on renewable energy sources, including hydro, wind and solar powers, to meet 63 per cent of its requirements.
