London (AP): Meta plans to give Facebook and Instagram users in Europe the option of paying for ad-free versions of the social media platforms as a way to comply with the continent's strict data privacy rules, the Wall Street Journal reported Tuesday.

The company wants to charge users about 10 euros (USD 10.50) a month to use Instagram or Facebook without ads on desktop browsers, the newspaper reported, citing unnamed people familiar with the proposal. Adding more accounts would cost 6 euros each.

Prices for mobile would be higher, at roughly 13 euros a month, because Meta needs to account for commissions charged by the Apple and Google app stores on in-app payments, the newspaper said.

Meta reportedly is hoping to roll out paid subscriptions in the coming months as a way to comply with European Union data privacy rules that threaten its lucrative business model of showing personalised ads to users.

Meta would give users the choice between continuing to use the platforms with ads or paying for the ad-free version, the WSJ said.

"Meta believes in the value of free services which are supported by personalised ads," the company said in a statement to The Associated Press. "However, we continue to explore options to ensure we comply with evolving regulatory requirements. We have nothing further to share at this time."

The EU's top court said in July that Meta must first get consent before showing ads to users a ruling that jeopardises the company's ability to make money by tailoring advertisements for individual users based on their online interests and digital activity.

It's not clear if EU regulators will sign off on the plan or insist that the company offer cheaper versions. The newspaper said one issue regulators have is whether the proposed fees will be too expensive for most people who don't want to be targeted by ads.

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Mumbai (PTI): For Ajit Pawar, it was a perennial case of "Always the bridesmaid, never the bride", as the Maharashtra Deputy Chief Minister for a record six times passed away in a tragic air crash on Wednesday, without realising his goal of becoming the chief minister.

For the 66-year-old grassroots politician, the end came in Baramati, his home turf.

A seasoned politician, Ajit Pawar never hid his desire to become the state’s CM. Before joining the BJP and Shiv Sena alliance government in July 2023, he was deputy CM when Devendra Fadnavis was the CM in November 2019, their government lasting barely two days.

Pawar was known to be a workaholic, and was famous for his punctuality, unlike many politicians notorious for their tardiness.

He had the record of becoming the deputy chief minister in several governments, led by the Congress, Shiv Sena and BJP.

His political career was marked by twists and turns, and he was always the survivor, be it the alleged Rs 70,000 crore irrigation scam or the recent controversy over his son Parth’s land deal in Pune.

Affectionately called ‘’Dada’’ (elder brother), Ajit Pawar was known to speak his mind and did not mince words while expressing his view especially before a rural audience.

In 2013, Ajit Pawar stirred up a hornet's nest with comments ridiculing the acute water and power shortage in parts of the state. He was forced to issue a public apology after his remarks came in for all-round criticism.

Addressing a public meeting in a village in Pune's Indapur, he had mocked Bhaiyya Deshmukh, a farmer from a drought-hit area in Solapur who was on a hunger strike at Mumbai’s Azad Maidan, demanding more water.

“He has been fasting for the last 55 days. If there is no water in the dam, how can we release it? Should we urinate into it? If there is no water to drink, even urination is not possible,” he had said.

Referring to the load shedding situation in parts of the state, he had said, “I have noticed that more children are being born since the lights go off at night. There is no other work left then.”

In July 2023, he stepped out of his uncle and NCP founder’s Sharad Pawar’s shadow by rebelling against him and walking away with most of the party’s MLAs, along with the party’s name and symbol.

After a setback in last year’s Lok Sabha election where his party won only one seat, he outwitted critics by bagging 41 seats in the assembly polls five months later, in alliance with the BJP. The NCP(SP) got only 10 seats.

Since the 2024 assembly results, Ajit Pawar fortified his position in state politics.

Despite his alliance with BJP and the Eknath Shinde-led Shiv Sena, he stressed that he had joined the ruling alliance for development and had not deviated from his core progressive ideology.

He stayed focussed on his party and his ministries while political speculation centred around the so-called one-upmanship between chief minister Devendra Fadnavis and the other deputy CM Eknath Shinde.

Born on July 22, 1959 to Asha and Anantrao Pawar, Ajit Pawar followed the footsteps of his uncle (his father;s younger brother) Sharad Pawar into politics in 1982 when he was elected to the board of a sugar factory.

In 1991, he was elected to the Lok Sabha from Baramati and later vacated the seat for his uncle who then became defence minister in P V Narasimha Rao’s government.

Ajit Pawar then served as Baramati MLA for eight terms from 1991.

Ajit Pawar, who was the finance and planning minister, would have tabled his budget for 2026-27 next month when the state legislature’s budget session begins in Mumbai on February 23.

In the days to come, the focus will be on the future of the NCP factions, with political circles buzzing with the possible merger of the two outfits.